Growth Marketer In Global Running Company – Part-Time With Room To Grow Into Head Of Marketing

Growth Marketer In Global Running Company – Part‑Time With Room To Grow Into Head Of Marketing – Go Running Tours Join to apply for the Growth Marketer In Global Running Company – Part‑Time With Room To Grow Into Head Of Marketing role at Go Running Tours . Get AI‑powered advice on this job and more exclusive features. Hi… My name is Lena, and I am the founder of Go Running Tours. This is not your usual job post. Instead of writing a fast‑paced, bullet‑pointed post with the words driven, team player, high performer, etc., I thought I would give it a go at simply writing the good, the bad, and the ugly about being a Growth Marketer with Go Running Tours. Maybe no one will reply. Maybe many will. I just need one really good one So let’s start. Our new Growth Marketer will be responsible for all our marketing activities for B2C and B2B clients. Our current markets are growing (some by 100 %+) and we are constantly looking for new channels and markets to sell our services. Your marketing DNA has to be of the rare kind that is analytical and structured, while also having the creativity to craft great copy, see new opportunities, and connect the dots between B2C and B2B. I am looking for a colleague who works systematically with new ideas and markets, has attention to detail, and gets super excited about the responsibility you are given and the fact that the world is your marketing playground. We are lucky that sometimes amazing opportunities (that – if you are a runner and marketeer – probably will make you do cartwheels) land in our turban. You’ll be working on a newsletter and pling an email lands in your inbox from Brooks, or Lululemon, or Abbott World Marathon Majors. Other times, results come from your structured and clever efforts over time. Not because we got it right the first time, but because we kept on researching, learning, testing and voilà: now you nailed it Our clients include US Bank, Goldman Sachs, Amex, Google, Accenture and runners of equal awesomeness from all over the world We also work with some of the biggest names in the running industry (NDA signed) and in the future, with your help, many more…right? I am looking for someone in constant growth mode. Growth in terms of always looking for new opportunities to grow the business. Growth in terms of testing an initiative in one city and then scaling it to the rest of our destinations. Growth in terms of taking the time to research new tech, new ways of doing things, and current trends. Email marketing is a strong channel of ours, and if you get a thrill from optimising flows, building smart automations, and digging into data to make things work better and smarter, then this is your playground. We already send regular newsletters that do well, BUT someone with a data/automation mindset who puts their Sherlock Holmes hat on will, without a doubt, be able to optimise this tremendously. And have loads of fun with it. I personally love testing new ideas, so know that you’ll have me and colleagues from all over the world cheering you on every step of the way. You’ll also own our digital advertising efforts. That means planning and running campaigns on Meta and Google, exploring new platforms, and keeping an eye on what actually moves the needle. We don’t throw spaghetti at the wall here: we test, learn, and scale what works. You’ll also get to create clever case studies, explore sponsorship opportunities, and pitch bold ideas that help us reach new runners, new companies, and new destinations. If you spot a gap, we want you to fill it (and we’ll back you while you do). You will be working directly with me in the role. I love my job, and every day I am utterly grateful that I work in a company with a concept that “makes sense” to me, and with colleagues who are skilled, helpful, and positive. I love running, and I have the pleasure of working with runners from all over the world and together, we cater for the best customer group in the world: runners Some people may find me difficult to work with, as I am impatient, I focus radically on progress, and I dislike sloppiness (with a passion). Most people, I believe (or at least hope), also find me kind, fun, optimistic, trusting, and understanding (admittedly still very little understanding for sloppiness