Social Media and Community Specialist

**About Airalo**
Alo Airalo is the world's first eSIM store that helps people to connect in over 190+ countries and regions across the globe. We are building the next digital service that revolutionizes the telecom industry.
We are a traveltech company and an equal-opportunity environment that values and executes diversity, inclusion, and equity. Our team is spread across 10+ countries and 4 continents (that is, at the time of this post). What glues us all together is our commitment to, and joy in, improving the way people connect.
**About you**
We hope that you care deeply about the quality of your work, the intrinsic worth of tasks, and the success of your team. You are self-disciplined and do not require micromanagement, both in terms of your skillset and work ethic. You do your best to flourish as an individual every day while working hard to foster a collaborative team environment. You believe in the importance of being — and staying — authentic, honest, positive, and kind. You are a good interlocutor with clear and concise communication. You are able to manage multiple projects, have an analytical mind, pay keen attention to detail, and love to get your hands dirty. You are cognizant, tolerant, and welcoming of vulnerabilities and cultural differences.
**About the Role**
**Position**: Full-time / Employee
**Location**: Remote-first
**Benefits**: Employee Stock Option, Insurance, Work-from-home stipend, Annual wellness credit & other benefits
As a
**Social Media & Community Manager, Latam**, you will be responsible for guiding the strategy and development of our entire social media ecosystem across the
**Latam Region**, including creative content, community engagement, and growth.
Reporting to the
**Director of Growth, Brand**; you will hire, train and manage a group of Social Media & Community Specialists and set the future strategy for social editorial content, reputation management channels, and engagement tied to marketing and brand goals. This role is both a creator and operator for managing our external reputation on our social media channels, from creative brand campaigns to customer service responses.
With a strong understanding of storytelling, brand, and design, you'll lead the end-to-end process of social media campaigns, including the ability to plan, curate, and tailor engaging content and copy for different social channels and audiences.
**Responsibilities include but are not limited to**:
- Working directly with the Director of Growth, Brand & leading a team of Social Media & Community Specialists across the region
- Designing roadmap and supporting OKRs across the region for all applicable social media channels & rapidly scaling the communities via high-quality engagement programs
- Developing and executing strategies on Facebook, Instagram, Telegram, Discord, and other region-specific community platforms
- Driving community engagement through community/ambassador networks and growth marketing campaigns
- Developing content strategy aligned with Airalo's short-term and long-term regional targets
- Creating and publishing engaging content for the regional audience
- Hiring and training Social Media & Community specialists for the countries within the region
- Editing, proofreading, and improving posts by liaising with Content and Social Media & Community subdivisions to ensure brand consistency under the Director's guidance
- Analyzing & optimizing users engagement metrics
- Managing content distribution to online channels and social media platforms with the Social Media & Community specialists to increase traffic
- Developing an editorial calendar and ensuring all the Content Managers and Content Specialists are on board
- Ensuring compliance with local laws (e.g., copyright and data protection)
- Staying up-to-date with developments and generating new ideas, including the use of multimedia
**Must-haves**:
- Bachelor's degree withg strong similar professional background & 3+ years experience managing an integrated team on a regional level
- Extensive experience in brand management, content, social media, and customer and market insight in the **Latam** region with in-depth understanding of the social and digital space
- Excellent knowledge of Facebook, Twitter, LinkedIn, Instagram, Snapchat, TikTok, YouTube, and abreast of social media best practices, and regional, and global trends
- Fluency in English, with impeccable verbal and written communication skills
- Fluency in at least one non-English language used in the region, ideally **Portuguese & Spanish**:
- Proficiency in using analytics tools: Later or Hootsuite
- Experience with executing and implementing channel and audience research
- Superior internal & external communication & cross-funtional stakeholder management skills
- Enjoying and excelling at handling multiple projects simultaneously in a matrix & complex environment
- Being good at time management with an eye for perfection & a atrong operati

---