
Senior Email and SMS Specialist, UMR
4 semanas atrás
Employer Industry: Healthcare Services
Salary up to $127,200 annually
Comprehensive benefits package including equity stock purchase and 401k contribution
Opportunity for career advancement and growth within the organization
Work remotely from anywhere within the U.S.
Supportive and collaborative work environment
Chance to make a positive impact on healthcare communications and member engagement
What to Expect (Job Responsibilities)- Support the development of email and SMS campaigns consistent with marketing strategy and best practices
- Oversee ad-hoc requests for email campaigns, managing timelines and review processes
- Utilize organizational skills to manage multiple projects under tight deadlines
- Engage key business and IT stakeholders to facilitate ideation for new email and SMS development
- Analyze and report on the results of marketing campaigns using relevant metrics
- 2+ years of digital marketing experience with exposure to email and SMS
- 2+ years of experience with email and SMS marketing automation tools
- 1+ years of experience using project management tools
- Working knowledge of HTML and email design
- In-depth knowledge of email and SMS compliance and best practices
- Experience working in Salesforce Marketing Cloud
- Familiarity with Agile frameworks
- Experience in a matrix organization
- Background in the healthcare or health insurance industry
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