Manager, PPC Marketing

2 semanas atrás

Santo André, Brasil Agoda Tempo inteiro

Manager, PPC Marketing (Bangkok Based, relocation provided)

Agoda is an online travel booking platform for accommodations, flights, and more. We build and deploy cutting-edge technology that connects travelers with a global network of 4.7M hotels and holiday properties worldwide, plus flights, activities, and more.

About Agoda : We innovate through a culture of experimentation and ownership, enhancing the ability for our customers to experience the world.

Our Purpose - Bridging the World Through Travel : We believe travel allows people to enjoy, learn and experience more of the amazing world we live in.

Summary : In the online travel industry, with fast changing user behavior and the increasing role played by price comparison websites, offering the best price grants disproportionate gains. We are looking for a senior leader to craft Agoda’s global marketing strategy and execute upon it, using a wide range of tactics and tools.

What you will be doing:

  • Strategy Development: Develop and refine PPC strategy in line with overall business goals and market trends.
  • Performance Management: Monitor channel performance and efficiency (ROI, spend, and other key KPIs).
  • Stakeholder Communication: Regularly communicate performance, insights, and recommendations to senior leadership and cross-functional teams.
  • Process Improvement: Identify and implement process improvements to increase team efficiency and campaign effectiveness.
  • Vendor/Partner Management: Manage relationships with external partners (e.g., Google, Bing, agencies) and negotiate contracts or terms as needed.
  • Talent Development: Mentor, train, and develop team members to build skills and support career growth.
  • Innovation & Experimentation: Foster a culture of testing and innovation, encouraging the team to explore new channels, tools, and bidding strategies.
  • Insights: Analyze and explore data to seed projects, understand test performance, and execute on key team goals that require complex implementation or analysis.

What you need to be good at to succeed in this role:

  • Strong analytical skills and a passion for working with data to drive business decisions.
  • Advance proficiency in SQL
  • Experience in the online travel or e-commerce industry is a plus.
  • Proven ability to collaborate effectively across teams and cultures.
  • People management experience, including hiring, coaching, and developing team members.
  • Experience managing budgets and delivering results against financial targets.
  • A proactive, entrepreneurial mindset with a strong sense of ownership and a get-things-done attitude.
  • Exposure to product development, technology, or working with IT teams is an advantage.

Equal Opportunity Employer : At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation.

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