Website and Demand Capture Manager

Website & Demand-Capture Manager | Brazil – Remote

BRL 20k-25k / month. Posted on Sep 3, 2025.

• Proficiency with HubSpot CMS, Google Tag Manager (GTM), GA4, Google Search Console, and SEMrush.
• Strong technical foundation in HTML, CSS, and PHP for performance tuning and troubleshooting.
• Expertise in website optimization, including page speed, redirects, schema markup, sitemaps, and robots.txt.
• Experience with UTM tracking, campaign tagging, and marketing attribution.
• Solid understanding of localization workflows and global content management.
• Deep hands-on experience in digital performance marketing — including A/B testing, SEO strategy and execution, landing page optimization, analytics dashboard creation, reporting automation, and lead flow alignment.
• Experimental mindset, with interest in AI-driven growth tactics and a test-and-learn approach.
• Strong cross-functional collaboration skills, especially with Content, Product Marketing, Creative, and RevOps teams.
• Experience managing agency relationships and holding partners accountable for results.
• Highly outcome-oriented, with a clear focus on performance, impact, and iteration.

• Website & Landing Page Management: Build, test, and maintain landing pages, forms, and CTAs using HubSpot CMS; ensure page performance, mobile responsiveness, accessibility, and UX quality using HTML, CSS, PHP; maintain brand consistency across web assets; use AI tools to accelerate copywriting, design iteration, and UX testing; manage website localization in partnership with the internal localization team.
• Technical SEO & Site Performance: Own SEO infrastructure (metadata, schema markup, redirects, robots.txt, XML sitemaps); monitor and improve site speed, crawlability, indexing, and Core Web Vitals; manage Google Search Console and conduct regular site audits using tools like SEMrush.
• Analytics, Tagging & Tracking: Own Google Tag Manager, conversion tracking, and event tagging; maintain consistent UTM taxonomy and campaign tagging; collaborate on lead attribution and build dashboards to streamline reporting; evaluate and test tools to automate performance insights and reduce manual work.
• Cross-functional Collaboration: Partner with Content Strategy to execute the SEO content roadmap; support CRO testing and landing page optimization with Marketing Ops; align with RevOps and Marketing Automation to ensure proper lead flow and attribution; collaborate with Product Marketing on positioning updates; work with Creative to uphold brand consistency; proactively share new tools, tactics, and growth opportunities with the team.

• Experience running paid campaigns on LinkedIn, Google, or programmatic platforms.
• Ability to optimize campaign structure, targeting, creative, and landing pages.
• Collaborating with digital agencies to manage budget pacing and reporting.
• Testing and applying AI tools for ad performance and audience growth.

The total monthly pay range for this role is BRL 20,000 - BRL 25,000. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and location.

We take care of our people with a comprehensive benefits package designed to support well-being, growth, and success.

View the full details here:

Equal Opportunity – Degreed is an equal opportunity employer committed to fostering a workplace free from discrimination and harassment. We do not discriminate based on race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by law.

Accessibility & Accommodations – We provide reasonable accommodations for applicants with disabilities throughout the hiring process.

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