Director, Digital Experiences

3 semanas atrás


Rio de Janeiro, Brasil The Coca-Cola Company Tempo inteiro

Location(s): Chile

City/Cities: Santiago de Chile

Travel Required:

Relocation Provided:

Job Posting End Date: November 20, 2024

Shift:

Job Description Summary:

Function Related Activities/Key Responsibilities:

Lead integration with Global Team to adapt B2C Global XPs strategies to meet specific needs of the LatAm Market and develop Digital Local XPs new initiatives and business capabilities. Main projects are:

  1. B2C Growth Strategy Development: responsible for leading and executing innovative and sustainable growth strategies with a transversal support between global and local consumer priorities. Monitor and analyze business metrics, making data-driven decisions and optimizations.
  2. Digital Shelf: Lead collaboration between DTS and other stakeholders to address Global XPs team needs to pilot Digital Shelf strategy in LatAm.
  3. D2C LatAm: Lead D2C strategy in emerging markets (Argentina, Brazil and Guatemala), connecting business needs, Bottlers operation and technical improvements with DTS. Support growth and ops strategy of D2C ETH Mexico.
  4. Business Capabilities: Develop and enhance business capabilities, tools, engagement and communication plans for Bottlers to optimize operational efficiency.

Stakeholder Management

This is a director level role. This role will require senior-level stakeholder engagement across The Coca-Cola Company, our Bottling partners and is expected to navigate our internal network and lead with people to achieve great results. Stakeholders include but are not limited to:

  • C&CL and Marketing leaders
  • Franchise Leaders (General managers)
  • VP and Senior Director level stakeholders internally

Qualification & Requirements:

  • Minimum of 10 years of professional experience in Commercial Strategy, Trade Marketing and Digital
  • Proven abilities of Analytical Thinking, Leadership, Initiative, Teamwork, Work under Pressure, Adaptability, and Influence.
  • Deep knowledge of FMCGs commercial area, Modern Trade, bottler economics, system levers, processes, and tools.
  • Proven experience in Commercial planning and execution, with strong skills in Channel Strategy, Value or Route to market, Innovation and Portfolio strategy.
  • Knowledge of connections, digital marketing, media strategy and communication planning for leader and smaller brands.
  • Experience working in cross-functional and cross-geographical teams.
  • Communicating, influence and negotiate across multiple stakeholders.
  • Experience in leading strategic conversations, negotiations and alignment with senior and key stakeholders.

Skills:

Agency Management, Collaborative Leadership, Communication, Connections Planning, Cross-Functional Teamwork, Customer Relationship Management (CRM), Decision Making, Digital Media, Digital Signage, Financial Acumen, Google Analytics, Group Problem Solving, Marketing Campaigns, Marketing Strategies, Microsoft Office, Negotiation, Paid Search Marketing, Programmatic (Inactive), Search Engine Marketing (SEM), Search Engine Optimization (SEO), Social Media, Video Solutions, Waterfall Project Management.

Our Purpose and Growth Culture:

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

#J-18808-Ljbffr
  • Product Director

    Há 1 mês


    Rio de Janeiro, Rio de Janeiro, Brasil Xometry Tempo inteiro

    Xometry, a leading digital marketplace, empowers manufacturers to grow their businesses while connecting them with Fortune 1000 companies. As a Product Director, you will play a critical role in driving the success of our platform.**Estimated Salary:** $140,000 - $200,000 per year**Responsibilities: Lead large, complex product initiatives and manage...


  • Rio de Janeiro, Brasil Digital Power Generation Oil & Gas Tempo inteiro

    **Job Description Summary**: Lead an opportunity to substantially impact the world by helping the energy sector’s future with Reliability, Performance, and Decarbonization software solutions. Job Overview: The LATAM Sales Director role for GE Digital’s Power Generation | Oil & Gas Commercial Team (PG-OG) is responsible for sales of our reliability and...

  • Director E2e Commerce

    6 meses atrás


    Rio de Janeiro, Brasil Coca-Cola Tempo inteiro

    **Function Related Activities/Key Responsibilities**: - Support the design of our growth-oriented Channel Strategies, that take into account our shopper’s End to End path-to-purchases, connecting brands objectives and rituals and have a high focus on weekly+ conversion. - Designing the next generation of consumer & shopper engagement strategy using both...


  • Rio De Janeiro, Brasil RINA Piraeus Team Tempo inteiro

    Location: Rio de Janeiro, BRContract Type: PermanentDivision: Global Market DevelopmentLevel of experience: DirectorRINA is currently recruiting for a Petrobras Executive Key Account Director to join its office in Rio de Janeiro within the Global Market Development Division.MissionThe role is focused on handling the strategic accounts, building and...


  • Rio De Janeiro, Brasil RINA Tempo inteiro

    Posting Date: 8 Nov 2024City: Rio de JaneiroLocation: Rio de Janeiro, BRContract Type: PermanentDivision: Global Market DevelopmentLevel of experience: DirectorRINA is currently recruiting for a Petrobras Executive Key Account Director to join its office in Rio de Janeiro within the Global Market Development Division.MissionThe role is focused on handling

  • Design Director

    6 meses atrás


    Rio de Janeiro, Brasil Work & Co Tempo inteiro

    Work & Co, part of Accenture Song, is a global design and technology company with offices in the United States, Europe, and Latin America. We're known for uniting the industry’s best hands-on strategy, product and technical talent to generate tangible impact at scale. Client partners include IKEA, Apple, PGA TOUR, Gatorade, Google, Mercedes, Givenchy, the...

  • Digital Project Coordinator

    2 semanas atrás


    Rio de Janeiro, Rio de Janeiro, Brasil Upstream Tempo inteiro

    We are a leader in mobile technology, providing innovative solutions to 1.2 billion consumers.Our top-notch marketeers and engineers build digital journeys through an omnichannel marketing approach like no other.The Digital Project Coordinator reports to the Regional PMO Director and is tasked with managing and coordinating successfully all aspects of...


  • Rio de Janeiro, Brasil Magic Media Tempo inteiro

    Magic Media is a pioneering media, entertainment and tech group powered by creativity and innovation. We have a physical presence in 14 countries and expertise in the areas of art, animation, cybersecurity, game development, software development, VFX and video production amongst others. We work with leading developers and publishers within the games and tech...

  • Senior Program Director

    4 semanas atrás


    Rio de Janeiro, Rio de Janeiro, Brasil ZTE do Brasil Tempo inteiro

    OverviewZTE do Brasil is seeking an experienced Senior Program Director to lead our project management initiatives.Job SummaryThe ideal candidate will be responsible for planning, coordinating, and implementing projects within the decided-upon budget, timeline, and scope. They will also effectively monitor and present project updates to relevant...

  • Director of Catering

    1 semana atrás


    Rio de Janeiro, Brasil Accor Hotels Tempo inteiro

    Company Description Become a part of the team that is creating a new destination landmark where in focus is culture for colleagues and cultivating excellence. At Raffles Boston we believe that our unique cultural DNA is one of our most valuable assets, and are committed to making sure it is understood and embodied by every member of our team. This starts...

  • Finance Director

    6 meses atrás


    Rio de Janeiro, Brasil Blaze Tempo inteiro

    We are Blaze, the fastest-growing casino in LATAM A great opportunity for a highly experienced **Finance Director** to join an exciting, growing group of passionate Internet professionals based all around the world. Your responsibilities will include: - Oversee day-to-day accounting operations, including accounts payable/receivable, general ledger, and...


  • Rio de Janeiro, Rio de Janeiro, Brasil Msf International Tempo inteiro

    Role SummaryWe are seeking an exceptional Deputy Director to join our Access to Products for Healthcare team at MSF International.As a key member of our leadership, you will play a vital role in ensuring the medical relevance and strategic direction of our APH Structure.Your primary responsibility will be to maintain a strong connection between our APH...


  • Rio De Janeiro, Brasil Petra Group Tempo inteiro

    Job DescriptionPosition Overview: The Process Safety Director LATAM will be responsible for developing, implementing, and leading strategies, processes, and initiatives related to Process Safety Engineering and Process Safety Management (PSM) across the company. This role ensures compliance with legal frameworks and focuses on continuously improving...


  • Rio De Janeiro, Brasil Coca-Cola Tempo inteiro

    The Coca-Cola Company, a global beverage leader with a rich history of over 138 years and a portfolio of over 200 brands worldwide, is seeking a dynamic and experienced Franchise Sr. Director. This role serves as the primary point of contact representing the total region portfolio and will steward the development of the brands with primary accountability of...


  • Rio de Janeiro, Rio de Janeiro, Brasil Accor Hotels Tempo inteiro

    About Fairmont WaterfrontAs a leader in the hospitality industry, Fairmont Waterfront is committed to delivering exceptional guest experiences and sustainable practices. Our harbor-front hotel in Vancouver boasts eco-friendly features, including a green roof and honey bee apiary.

  • Director of Admissions

    7 meses atrás


    Rio de Janeiro, Brasil San Juan Capestrano Tempo inteiro

    Overview: The Director of Admissions is responsible for providing supervision, training, and support to the Admissions Coordinators in order to ensure census. Responsibilities include assessing the appropriateness of the patient's financial, psychiatric and physical health condition to facilitate an acceptable admission as quickly as possible. Consistently...

  • IT Director

    8 meses atrás


    Rio de Janeiro, Brasil Smart Age Solutions Tempo inteiro

    **About Us**: Join Smart Age Solutions, a digital marketing pioneer with a vibrant presence in New York and Rio de Janeiro. Here, we blend American innovation with the warmth of Brazilian hospitality, delivering cutting-edge IT and digital marketing services. We commit to leading businesses into a successful digital era with top-notch technology and...


  • Rio de Janeiro, Rio de Janeiro, Brasil Shape Digital Tempo inteiro

    Shape Digital is a pioneering startup that has disrupted the industrial sector by bringing digital innovation to the forefront of operations.We are on a mission to revolutionize the way industries make decisions by leveraging machine learning and data analysis. Our product, Shape Aura, is at the cutting-edge of this transformation, providing real-time...


  • Rio de Janeiro, Brasil Equinix Tempo inteiro

    Director, Partner Sales Management, LATAM **Who we are** Equinix is the world’s digital infrastructure company, operating 245+ data centers across the globe and providing interconnections to all the key clouds and networks. Businesses need one place to simplify and bring together fragmented, complex infrastructure that spans private and public cloud...


  • Rio de Janeiro, Brasil Selina Tempo inteiro

    **Who we are** Our Mission is to inspire authentic and meaningful connections. Selina was born out of a desire to celebrate the nomadic lifestyle: to experience our planet’s most beautiful places, to build community, to engage with locals and fellow travelers, to work and enjoy new adventures. **What the role is** The Commercial Director provides...