Product & Pricing Manager
2 semanas atrás
If you make hearts beat faster, your own has to be in the right place.**Product & Pricing Manager**:- **Code number**:J - **Entry level**:Professionals- **Location**:Sao Paulo- **Organization**:Porsche Brasil**Tasks**Tasks**Tasks***Main ResponsibilitiesProduct Management- Responsible for Product Management for all Porsche vehicle model lines as well asindividualization options and Exclusive options- Definition of appropriate vehicle specifications for Brazil- On a case by case basis, develop special products or editions as required by the market- Analyze effects of market trends and competitive activities on product planning andprovide structured input to Porsche AG- Conception of a local product strategy- Coordinate a consistent Product Portfolio strategy and key products availability for Brazilin accordance with sales expectations, homologation planning and PAG.- Manage long term volume planning (PR Planning) in coordination with PAG and PBRsales. Volume forecast alignment with VW Group. Prepare bottom-up planning, reachinga consensus between Marketing, Sales and Managing Director on local level.- Communicate product information to dealers and customers through the appropriatechannels at the appropriate time, maintain product information up to date for online salesand marketing tools.- Manage the Product Launch calendar, in accordance with Homologation and SalesPlanning- Provide Product Presentations when requested by PR department (eg.: Product Launchevents)- Support Sales training activities- Support Porsche Connect rollout- Support E-Performance activities- Support Smart Mobility activitiesPricing- Coordination of the local pricing strategy for new vehicles and options, includingmonitoring of market changes (competitive, legal, tax etc.) and proper reflection inofficial retail price calculation- Responsible for ongoing option adjusted price comparison vs competition- Initiate adjustment (if required) of vehicle pricing with relevant departments at PorscheAG- Monitor and manage price positioning to ensure appropriate price premiums andcompetitiveness- Communicate pricing information to dealers and customers through the appropriatechannels at the appropriate time- Maintain correct price information up to date for online sales/marketing tools- Release prices and product configuration in PCCD and Internet Car Configurator- Analyzing volume effects of any price changes and define indicated actions together with respective departmentsMarketing Planning & MAL Budget Management- Support the Marketing Director in generating and coordinating the Marketing Plan for theupcoming year- Consolidate the inputs of the other marketing sub-departments: Communication, CRMand Events & Promotion- Coordinate the bottom-up MAL Budget planning for the upcoming 2 years including PBR Marketing, Sales and After-Sales- Generate monthly reports and ad-hoc forecasts, ensuring optimum resources utilization- Manage proper budget documentation for compliance purposes- Support Finance Department at any requested forecast exerciseMarket Insight and Analysis- Continuous monitoring of automotive market and analysis of competitors' activities,segment shares etc. and structured reporting within the company and to Porsche AG- Responsibility for market requests by Porsche AG related to product, pricing and segmentshares- Responsibility to manage specific market studies when requested (general market, brandstudies etc.);- Recommends indicated actions out of the market analysis and share knowledge to theoverall business strategy of the subsidiaryStrategic Projects- Supports the marketing Director in coordinating the Brasilian Sustainable GrowthInitiative (BSGI) within all the involved interfaces at PBR and PAG**Qualifications**Qualifications**Qualifications***Education- Bachelor’s Degree in Marketing, Business Administration, Engineering or other relevantareas- Post-graduation (Master, MBA) is desirableExperience- 5 years working experience in Product & Price or related fields- Sound knowledge and proven experience in the Automotive IndustryCompetencies and skills:- Solid analytical capacity- Capable of working in a structured way, paying attention do organization anddocumentation- Clear and confident communications skills, both verbal and written. Ability to do publicpresentations- Ability to negotiate with different stakeholders - eg.: Headquarters and Dealers- Strong “car culture” and automotive knowledge- Basic financial knowledge, covering P&L and taxation schemes- Broader overview of a business unit, understanding the links between Product & Price notonly with Marketing, but also Sales, After Sales and Finance- Fluency in English language is required (German is a plus)**Contact**Contact**Contact*
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Product & Pricing Manager
2 semanas atrás
Sao Paulo, Brasil Porsche Brasil Tempo inteiroIf you make hearts beat faster, your own has to be in the right place. **Product & Pricing Manager**: - **Code number**:J000003477 - **Entry level**:Professionals - **Location**:Sao Paulo - **Organization**:Porsche Brasil **Tasks **Tasks**Tasks*** Main Responsibilities Product Management - Responsible for Product Management for all Porsche vehicle model...
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