Affiliate Regional Marketing Manager

Dive in and do the best work of your career at DigitalOcean. Journey alongside a strong community of top talent who are relentless in their drive to build the simplest scalable cloud. If you have a growth mindset, naturally like to think big and bold, and are energized by the fast-paced environment of a true industry disruptor, you'll find your place here. We value winning together—while learning, having fun, and making a profound difference for the dreamers and builders in the world.

We are looking for a seasoned Affiliate Regional Marketing Manager with global experience in scaling affiliate networks. The ideal candidate excels in affiliate network expansion and SaaS inbound marketing, with strong expertise in email automation flows across key stages—onboarding, activation, reactivation, and retention. In this role, you will be pivotal in driving partner growth, expanding the affiliate network, and crafting strategies to nurture affiliates for long-term success.

Success in this role requires a blend of strategic thinking, relationship-building, and hands-on experience with affiliate platforms, SaaS marketing funnels, and digital growth initiatives.

• Affiliate Program Ownership : Develop and implement a global affiliate growth strategy that aligns with business objectives and brand positioning to expand the network.
• Affiliate Recruitment & Growth : Identify, recruit, and manage high-potential affiliate partners through affiliate networks, content collaborations, and strategic alliances.
• Email Flow Strategy : Develop and optimize nurture campaigns for affiliates using personalized email flows for onboarding, activation, engagement, and retention.
• Partner Nurturing & Reactivation : Create targeted campaigns to reactivate dormant affiliates and boost performance for existing ones.
• Negotiate and Secure Partnerships : Collaborate with new partners to finalize deals, including CPA structures, sales commitments, premium placements, and listing opportunities.
• Relationship Management : Build and maintain strong relationships with top affiliates, influencers, and sub-affiliate networks to drive consistent performance.
• Data-Driven Optimization : Monitor affiliate performance, analyze data, and implement strategies to improve conversion rates, engagement, and overall ROI.
• Content & Community Engagement : Create inspiring and educational content for affiliates, and actively engage in relevant communities to establish Cloudways as a leader in the space.
• Compliance & Quality Control : Ensure affiliate activities comply with company policies, mitigate fraud, and maintain program integrity.

• Proven Experience : 5+ years in affiliate marketing with a focus on SaaS, global affiliate networks, and inbound marketing strategies.
• Strategic Mindset with Execution Skills : Experience in scaling affiliate programs and integrating them with broader inbound marketing campaigns.
• Email Automation Expertise : Strong understanding of email lifecycle flows (onboarding, activation, retention) and tools like HubSpot, Marketo, or similar platforms.
• Data-Driven & Results-Oriented : Ability to analyze data, track key performance indicators, and drive measurable growth.
• Relationship Builder : Exceptional communication and negotiation skills with a track record of building and nurturing partnerships globally.
• Content & Community Focus : Experience creating affiliate-targeted content and engaging with relevant communities to drive brand presence.

• We innovate with purpose. You'll be a part of a cutting-edge technology company with an upward trajectory, who are proud to simplify cloud and AI so builders can spend more time creating software that changes the world. As a member of the team, you will be a Shark who thinks big, bold, and scrappy, like an owner with a bias for action and a powerful sense of responsibility for customers, products, employees, and decisions.
• We prioritize career development. At DO, you'll do the best work of your career. You will work with some of the smartest and most interesting people in the industry. We are a high-performance organization that will always challenge you to think big. Our organizational development team will provide you with resources to ensure you keep growing. We provide employees with reimbursement for relevant conferences, training, and education. All employees have access to LinkedIn Learning's 10,000+ courses to support their continued growth and development.
• We care about your well-being. Regardless of your location, we will provide you with a competitive array of benefits to support you from our Employee Assistance Program to Local Employee Meetups to flexible time off policy, to name a few. While the philosophy around our benefits is the same worldwide, specific benefits may vary based on local regulations and preferences.
• We reward our employees. The salary range for this position is based on market data, relevant years of experience, and skills. You may qualify for a bonus in addition to base salary; bonus amounts are determined based on company and individual performance. We also provide equity compensation to eligible employees, including equity grants upon hire and the option to participate in our Employee Stock Purchase Program.
• We value diversity and inclusion. We are an equal-opportunity employer, and recognize that diversity of thought and background builds stronger teams and products to serve our customers. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.

*This is a remote role.

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