Regional Content Strategy

4 semanas atrás


Sao Paulo, Brasil TikTok Tempo inteiro
The Content Strategy & Ops team is looking for a team leader to support the development of strategic recommendations, analytical and investment frameworks, and programming ideas, in order to serve the company’s content growth and diversification efforts. This leader will be data-driven, synthesizing various inputs (both internal and external) into strategic plans for the region in our priority verticals (Sports, Music, Entertainment, Gaming, Education, Lifestyle, amongst others). This person will have strong knowledge of the content ecosystem and content platform landscape as well as be familiar with metrics and KPIs of tech companies. Specific tasks will include content valuation and engagement forecasting, program planning and green-lighting analyses, ROI modeling and measurement, and competitive industry intelligence.
**Responsibilities**:
- Adapt and deploy global content strategies to regional/local markets to keep global consistency, promote global key programs/projects on content and partnership
- Assist regional ops & marketing head to set regional content and partnerships related OKRs, metrics and success measures
- Work to further to develop regional content and partnership aligned strategy and solutions
- Draw regional content insights and share best practices / playbooks to support local teams's growth for each vertical
- Lead teams to manage regional creator portfolio.
- Support team and community development
- Provide deep insights into the Latin American markets and content ecosystems to best inform local strategies and relay key inputs to global teams, working closely with regional Business Intelligence teams.
Qualification
- 8-10+ years of experience in strategic planning in content-related business,
- Deep understanding of a combination of content development, content programming and product marketing, product development
- Extraordinary organizational skills with the ability to work cross functionally with other stakeholder teams as well as senior leadership
- Drive the focus, priorities, rationale and internal communications for all global content solutions initiatives.
- Experience building XFN relationships and leading multicultural teams is a plus.
- Fluent in English, Portuguese and Spanish.

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