
Creative Product Marketing Manager
3 semanas atrás
ByteDance is a global incubator of platforms at the cutting edge of commerce, content, entertainment, and enterprise services - over 2.5 billion people interact with ByteDance products, including TikTok
Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.
About the team
Creativity is the soul of advertising. Creative Product Operations Team helps empower and inspire advertisers, creators, and other 3rd parties in the ecosystem to create and deliver the best engaging creative experiences to end users.
We are user-oriented and dedicated to technical excellence. We aim to drive and lead technology solutions in the ads tech and creative industry, powering products and driving values for our clients, creators, and the whole ecosystem.
TikTok Symphony, is the new Creative AI suite powered by generative AI and designed to enhance every step of TikTok content creation journey. Do you want to help make content creation easier than ever for marketers and creators by simplifying the creative process while scaling it to new dimensions?
About the role
The Creative Product Operations Team is looking for an experienced Creative Product Marketing Manager who will be responsible for driving Symphony solutions strategy, education, and adoption in the LATAM region, and scale paid media investments. The Creative Product Marketing Manager will also provide consultative engagements with brands, agencies, and partners to produce enhanced programs through our suite of products and services.
**Responsibilities**:
- Work with TikTok's Global Business Solutions throughout advertisers' media journey and proactively provide creative production support through a variety of TikTok creative solutions
- Drive product strategy and creative product adoption and revenue growth
- Design go-to-market strategy and management of TikTok Creative solutions
- Advertiser-facing meetings, workshops, and trainings; Capture and curate Advertiser/Client market feedback
- Develop creative insights, and best practices and drive market education at scale
- Educate and support brands, agencies, and partners on best practices for working with content creators on TikTok
- Identify, prioritize, and secure business opportunities
- Collaborate with cross-functional teams to develop effective strategies
- Represent TikTok in external meetings with executives from other companies while displaying the highest personal integrity and ethics
**Qualifications**:
**Minimum Qualifications**:
- 5 years of Product Marketing experience
- 5 years experience of Client-facing and business development experience
- 2 years of working with creative solutions/tools, especially with GenAI tools
- Proven ability to work in a fast-paced, constantly changing environment and working as a part of an international team
- Experience collaborating cross-functionally with peers and managers, both internally and externally
- Experience presenting to internal and external audiences at all levels of seniority
- Fluency in Portuguese, English, and Spanish is required due to communication with external stakeholders
**Preferred qualifications**:
- Quantitative/analytical experience
- Experience working as part of an international team
- Strong product acumen
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
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