Product Marketing Manager
4 semanas atrás
At Netcracker, we are all entrepreneurs. This means we get creative when thinking of technical solutions, we explore possibilities and innovations and get excited about new technology. We take complete ownership of our roles and aren't micromanaged or left feeling like just another number. The results we achieve are highly visible to our leadership team and we are recognized for our work and promoted accordingly.
**Position Summary**:
**Principal Duties and Responsibilities**:
- Develop and refine product/solution positioning and unique selling propositions (USPs) to differentiate offerings in the market.
- Create compelling marketing content and materials, including pre-sales presentations, case studies, whitepapers, and website copy, to effectively communicate product value.
- Collaborate with the strategic marketing team and leading analytical agencies (e.g., Gartner, GlobalData, Omdia, IDC) to drive market insights and industry visibility.
- Lead product marketing initiatives to ensure successful product launches within the company's portfolio.
- Conduct market research and competitor analysis to identify target audiences, market trends, and customer needs, shaping product development and messaging strategies.
- Partner with development and product management teams to promote new product functionality and ensure alignment with market demands.
- Provide active leadership within the product marketing team, fostering cross-department collaboration to drive business objectives and product success.
**Experience and Requirements**:
- Minimum 6 years of experience in product marketing within the IT or telecom sectors
- Strong understanding of BSS solutions, including Marketing, Sales, Customer Care, Charging, Billing, and Customer Experience
- Proven ability to craft and deliver tailored marketing messages and content for diverse target audience segments
- Proven experience in leading projects and supervising and guiding the work of others.
- Proven experience collaborating with sales, presales, event marketing, R&D, and product management teams
- Advanced proficiency in English
- Availability to work in Hybrid mode from our local offices
**Education**:
- B.A., B.S., or higher in Computer Science, Computer Engineering, or related technical discipline
- B.A., B.S., or higher Marketing or related discipline
**_All of our job opportunities in Brazil are open to people with disabilities (PWDs)"/ "Todas as nossas oportunidades de vagas no Brasil são abertas a pessoas com deficiência (PCDs)"_**
**Who is Netcracker Technology?**
We are a forward-looking software company, offering mission-critical solutions to service providers around the globe. Our comprehensive portfolio of software solutions and professional services enables large-scale digital transformations, unlocking the opportunities of the cloud, analytics, virtualization, and 5G mobile networks. With an unbroken service delivery track record of more than 25 years, our unique combination of technology, people and expertise helps companies transform their networks and enable better experiences for their customers.
Connect with us on LinkedIn and stay up to date on our company news.
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