Shop - Senior Agency Operation Manager - LATAM

Responsibilities

• Agency Strategy & Growth: Develop and execute the overall agency ecosystem strategy, including creator agencies and seller ecommerce solution providers, ensuring alignment with platform growth targets and category priorities. Identify, onboard, and cultivate high-potential agencies capable of scaling sellers and driving platform-wide GMV. Build incentive models and policies, growth programs, and operational standards for agency partners.
• Agency Performance Management: Design and implement data-driven performance frameworks to track agency contribution, efficiency, and seller success metrics. Regularly review agency portfolios to ensure a healthy mix of high-performing sellers and emerging brands. Diagnose performance bottlenecks and lead targeted improvement plans.
• Cross-functional Collaboration: Partner closely with category teams, marketing, traffic operations, and products to ensure agencies have the resources, tools, and policies to succeed. Influence internal teams to prioritize features and solutions that enhance agency capabilities. Act as the bridge between agencies and the platform, ensuring smooth communication and conflict resolution.
• Business Development & Innovation: Identify emerging opportunities in the ecommerce ecosystem, including new agency sales models, content marketing trends, and live commerce. Lead pilot programs with select agencies to test innovative strategies before scaling. Represent the platform in key agency and industry events to strengthen market positioning.

Qualifications

• Minimum Qualifications:
  - Bachelor's degree or above in Business, Marketing, E-commerce, or related fields.
• - 4+ years of experience in e-commerce, digital marketing, agency management, or related fields. Senior leadership role is a plus. Proven track record of building and managing large-scale agency ecosystems with measurable business outcomes.
• - Strong business acumen with the ability to translate data insights into actionable growth strategies. Exceptional stakeholder management, negotiation, and communication skills.
  • Preferred Qualifications:
    - Experience in commerce or content platforms is preferred. Those who have successful experience in developing the short video ecosystem from 0 to 1 are preferred.
  • - Fluent in English reading and writing, excellent reading and writing communication skills in Portuguese.
  • - Experienced in relatable in-category management, at large partners, or agency side or other company with specialization in consumables; the creator category is preferred.
  • - Strong sense of social content (livestream and short-video is a preference), practical experience in social commerce, content marketing, influencers, and creativity in the categories is a plus.
  • - Data sensitive, strong analytical ability, business analysis & strategic background is preferred, good data ability, independently responsible for business indicators.
  • - Ability to thrive in a fast-paced, ambiguous, and cross-cultural environment.

About ByteDance Brazil

ByteDance is a global incubator of platforms at the cutting edge of commerce, content, entertainment, and enterprise services - over 2.5 billion people interact with ByteDance products, including TikTok.

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day. We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok Accommodation

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at