
Growth Marketer
Há 6 dias
Position: Growth Marketer (Outbound / ABM)
Location: Remote – LATAM preferred for time zone alignment
Type: Full-Time Contract / Retainer
We are seeking a hands-on Growth Marketer to design and execute outbound campaigns targeting senior IT decision makers at mid-market companies. The role requires full ownership of execution — from targeting and sequences to content creation, campaign management, and performance reporting.
This is an exciting opportunity to join a fast-paced environment where you will work closely with leadership, but be trusted to operate independently and drive measurable results.
Responsibilities- Outbound Campaigns
- Build and maintain targeted account lists (Apollo, Clay, ZoomInfo).
- Create and run LinkedIn outreach sequences targeting CIOs and IT leaders.
- Write and manage cold email sequences (Instantly, Apollo, etc.).
- Implement direct mail tactics or creative outreach to secure meetings.
- Content & Campaign Assets
- Produce practical, high-value assets (playbooks, guides, checklists) for outreach and nurturing.
- Leverage personalized formats (short videos, one-pagers, briefs) tied to CIO pain points.
- ABM & Retargeting
- Use website deanonymization tools (Rb2B, Vector, Clearbit Reveal) to identify anonymous visitors and trigger follow-ups.
- Run smart retargeting campaigns for ICPs visiting solution, pricing, or integration pages.
- Optimization & Reporting
- Track KPIs, attribution, and pipeline impact.
- Continuously test, iterate, and optimize campaigns based on booked meetings and engagement.
- Proven B2B outbound experience targeting VP/C-level decision makers in mid-market companies.
- Mastery of LinkedIn automation tools (LinkedHelper, Waalaxy, Expandi, PhantomBuster).
- Strong email sequencing & copywriting skills (Apollo, Instantly, etc.).
- Skilled in data enrichment (Apollo, Clay, ZoomInfo).
- Familiarity with ABM / deanonymization tools (Rb2B, Vector, Clearbit Reveal).
- Advanced English communication skills (spoken & written).
- Independent campaign execution across multiple channels.
- Prior B2B SaaS experience.
- Experience engaging IT leaders/CIOs directly.
- HubSpot knowledge (CRM, automation).
- Experience with AI marketing tools (ChatGPT, Claude, etc.).
- Competitive contract compensation, aligned with experience and skills.
- Performance-based bonuses tied to meeting generation, pipeline impact, and campaign results.
- Paid vacation & local holidays to ensure work-life balance.
- Clear career growth path:
- Opportunity to own and lead a significant portion of the marketing function (e.g., Demand Generation).
- Build and manage your own team of freelancers/junior marketers over time.
- Gain exposure working side-by-side with senior leadership (Fractional VP & CMO).
- Remote flexibility with stable client assignments.
- Exposure to cutting-edge outbound, ABM, and AI-powered marketing strategies.
- Not Applicable
- Full-time
- Marketing and Sales
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