Data Analysis Manager

3 semanas atrás


Brazil Verticurl (A WPP Company) Tempo inteiro

Temporary Job: approximately 13 weeks.


Job Description:


We are seeking a highly skilled and experienced GA4 SME Lead to join our team. The ideal candidate will have a minimum of 8 years of experience in web analytics tracking, with at least 3 years of experience in Google Analytics 4 setup, implementation, integration, or migration.


Responsibilities:


  • Manage, configure, and strategically drive Google Analytics implementations
  • Create custom events and triggers using Google Tag Manager
  • Implement cross-domain tracking
  • Troubleshoot tracking issues
  • Utilize data visualization tools to create clear and insightful KPIs and metrics, charts, graphs, and dashboards using tools like Power BI
  • Communicate effectively with clients, translating complex technical concepts into clear and actionable plans, requirements, and insights
  • Analyze data to identify opportunities and challenges, and provide data-driven recommendations


Requirements:


  • Minimum of 8 years of experience in web analytics tracking
  • Minimum of 3 years of experience in Google Analytics 4 setup, implementation, integration, or migration
  • Familiarity with Google Tag Manager
  • Knowledge of data visualization tools
  • Experience in implementing cross-domain tracking
  • Familiarity with Google Ads and other ad platforms
  • Ability to troubleshoot tracking issues
  • Expert knowledge of data visualization techniques with proven experience in creating clear and insightful KPIs and metrics, charts, graphs, and dashboards using tools like Power BI
  • Excellent verbal and written client communication skills with the ability to translate complex technical concepts into clear and actionable plans, requirements, and insights.
  • Strong analytical and quantitative skills with an inherent curiosity to understand the “why” and proven ability to synthesize complex data and illuminate data-driven opportunities and challenges


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