
Director of Paid Growth – DTC Focus
4 semanas atrás
We're looking for a bold and performance-driven Director of Paid Growth to lead our digital acquisition strategy across Meta Ads (Facebook & Instagram) and Google Ads (Search, Shopping, YouTube) for a portfolio of high-growth DTC brands.
This is a hands-on leadership role for someone who's equally fluent in numbers, platforms, and creative — someone who can scale revenue efficiently while building systems, teams, and insights that last.
What You'll Be Doing
- Lead full-funnel paid media strategy across Meta and Google Ads
- Own campaign performance across multiple DTC brands and markets
- Work directly with creative, CRO, and product teams to build high-converting customer journeys
- Oversee media buying, budget allocation, forecasting, and ROAS optimisation
- Test and implement new targeting strategies, ad formats, and funnel structures
- Build and mentor a team of media buyers and performance analysts
- Report directly to executive leadership on paid growth KPIs and learnings
What You Bring
- 6–10+ years in paid media, with proven success scaling DTC brands via Facebook & Google
- Strong command of CAC, ROAS, LTV, blended MER, and attribution models
- Deep experience with Meta Ads Manager, Google Ads, GA4, and ideally post-purchase analytics tools
- Strong leadership skills — with the ability to zoom in on the numbers and zoom out on strategy
- Bonus: Experience working with Shopify, Klaviyo, Northbeam, or similar DTC stack
What We Offer
- Direct impact and ownership in a fast-growing performance organisation
- Flexible remote/hybrid setup
- Competitive compensation + growth-based incentives
- Autonomy to build and scale your own team and systems
- A results-driven, collaborative culture with real momentum
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