Marketing Analyst Ii

3 semanas atrás


Sao Paulo, Brasil The Cooper Companies Tempo inteiro

Assist the Marketing team to achieve brands’ objectives performing digital and administrative activities, developing strategies with medium impact.

Support implementation of Marketing tactics aligned with the Brand Plans and company’s strategies. Conduct and monitor digital projects, implement social media and promotional calendar, and ensure strong brand presence.
- English - Intermediate degree
- Desirable Spanish
- Familiarity with social media platforms
- Microsoft Office skills
- Desirable experience with SAP, SFDC, Google Analytics, RD Station
- Analytical skills, Teamwork, Resilient
- Hands-On, execution mindset
- Dedicated, Partner, Inventive, Friendly
- Sporadic travel
- Regular office environment
- Occasional field visits
- Interactions with all areas
- At least 2 years of experience in Marketing
- Marketing, Digital Marketing, Administration, Publicity or Communication Degrees.
- Implement campaigns, initiatives and projects aligned to Brand Plans
- Point of contact for the sales team: promotional cycle guidelines, fulfillment of material requests
- Support the Marketing manager developing presentations for Regional meetings, training and promotional cycle to sales team
- Manage the promotional calendar, performing stock control and placing purchase requisitions in SAP
- Route materials for approval in the system (Agile), interacting continuously with Regional Marketing team (LATAM)
- Follow digital market trends, monitor CRM activities, create and track social media KPIs
- Develop promotional materials and campaigns leading creation, production and deployment
- Develop online marketing campaigns to drive brand awareness
- Plan and execute corporate communications (internal and external)
- Interface with eyecare professionals, digital influencers, PR/Advertising agencies and internal stakeholders, such as Regional Marketing (LATAM), Sales, Regulatory, D&L, Legal, CS, etc.


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