Acquisition Manager

3 semanas atrás

Sao Paulo, Brasil Dafabet Tempo inteiro

The AsianLogic Group is a remarkable team of hybrid and remote-working iGaming and GameTech experts, focused on delivering outstanding experiences and delivering the highest quality gaming products for our users worldwide. The Group, through its operating subsidiaries, primarily focuses on the development, operation, management, and marketing of online sports betting, casino, multiplayer P2P, and Asian Games.

The AsianLogic Group is composed of various companies situated mostly in the Asia Pacific region and is currently expanding its presence in Europe and Africa. The Group was established in 2002 by a number of investment professionals with recognized experience and now employs over 2,000 people worldwide.

The Group, through its various subsidiaries, maintains offices in the Philippines, Hong Kong, Kenya, Ghana, Angola, Malta, Spain, Greece, Armenia, Serbia, and Gibraltar.

**What you'll be getting up to**:

- The strategy is profitable growth and you will be responsible for meeting your customer acquisition targets, based on FTD as well as positive ROI
- Affiliate management is a primary focus, but you also support media buy, Social Media, sponsorships and other digital media
- Plan, execute and analyse marketing campaigns
- Planning - Write Annual, Quarterly and monthly Marketing plans for each Country
- Execution - Brief, coordinate and liaise with production teams to deliver campaigns. Executing your own acquisition campaigns, using various marketing tools.
- Analysis - Monitor and improve performance of marketing campaigns using ROI approach
- Own and drive forwards strategic initiatives for Acquisition, including:

- Oversee delivery of acquisition campaigns (creative, tracking, monitoring etc.)
- Continuously improve Creative, Landing pages and offers to improve conversion
- Evaluate, improve and operate acquisition tools and procedures
- You will liaise with the central marketing team at the head office in Asia, but operate independently

**R**equirements**:

- Minimum of 2 years online marketing experience
- Must have sports betting knowledge
- Proven track record, establishing and/or improving marketing operations
- Commercially oriented and data-driven
- Strong analytical and operational skills
- Excellent communication skills
- This role will be based in Malta

**Diversity & Inclusion**

We embrace diversity and equality in a serious way. We are committed to building a team with a variety of backgrounds, skills and views. The more inclusive we are, the better our work will be. Creating a culture of Equality isn’t just the right thing to do, it’s also the smart thing.

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