National On Premise Director

2 semanas atrás

São Paulo, Brasil Red Bull Tempo inteiro

We believe in the potential of everyone to give wiiings to people and ideas, regardless of gender expression, race, religion, affective-sexual orientation, origin, age and disability. In the world of Red Bull, everyone is welcome.  We are looking for a National On Premise Director  to lead the strategy, execution, and team structure within the On Premise channel at a national level. This strategic leadership position requires a combination of entrepreneurial vision, strong people management skills, and deep knowledge of the On Premise market to drive brand growth and optimize our presence in this segment. As National On Premise Director , you will be responsible for developing and implementing the national business plan, leading a high-performing team, and ensuring Red Bull's premium image is consistently reflected in all operations and market interactions. RESPONSIBILITIESAreas that play to your strengths All the responsibilities we'll trust you with: Develop and implement the national On Premise business plan to achieve ambitious company goals.Create innovative strategies to expand brand presence and ensure flawless execution through well-defined KPIs.Spend time in the field to understand market dynamics, identify opportunities, and optimize existing execution.Ensure excellent coverage and execution by setting up strategic route planning.Lead the On Premise RTM strategy, increasing strategic distribution.Build the On Premise Key Accounts mid-long term strategy and deploy it working closely with the On Premise Key Accounts area.Develop trade and consumer marketing strategies to up level execution in the field and impact consumers according to our strategic priorities. Build and maintain a strong, engaged, and highly effective teamLead and motivate team members directly, ensuring productivity and a collaborative working environment.Develop and execute a national training and coaching plan at a benchmark level, fostering continuous growth and preparing for team succession.Continuously evaluate the team’s skill level and adapt plans to achieve targets. Be the credible voice and role model for Red Bull’s On Premise channel.Embody the premium values of the brand in every interaction and ensure the team and partners reflect these standards.Build strategic relationships with key customers and industry contacts, authentically representing the brand. Plan and continuously develop the geographic area and team structure, including human resource evaluation and allocation.Efficiently manage resources such as budgets and POS materials.Conduct ongoing analysis of market research, KPIs, and reporting tools, transforming insights into actionable strategies. Management experience, with a proven track record of driving success through leadership. Key

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