SEO Content Specialist

4 semanas atrás


São Paulo, São Paulo, Brasil Motorola Solutions Tempo inteiro
Job Description

Job Title: SEO Content Specialist - LATAM Market Expert

About the Role: We are seeking a highly experienced SEO Content Specialist to join our Growth Marketing team in Latin America. As a key member of our team, you will be responsible for developing and implementing SEO strategies to improve our online presence in the LATAM region.

Key Responsibilities:

  • Develop and implement SEO strategies to improve organic search rankings and drive traffic to our website for the LATAM market in both Spanish and Portuguese markets.
  • Conduct keyword research and identify opportunities to optimize existing content and create new content for LATAM.
  • Strategize, write, edit and optimize high-quality content in both Spanish and Portuguese that aligns with SEO best practices.
  • Collaborate with the marketing and content teams to ensure consistent messaging and branding across all channels.
  • Monitor and analyze website performance using SEO tools and analytics to identify trends, and create actionable insights.

Requirements:

  • Fluency in English, Spanish, and Portuguese.
  • 2+ years of strategizing, writing, and editing SEO content.
  • 2+ years of proven experience developing, executing, and reporting on SEO initiatives in Spanish and Portuguese.
  • Experience with the LATAM market and an understanding of cultural nuances and regional differences.
  • 2+ years working with SEO on-site analysis tools such as Google Search Console, Ahrefs, Screaming Frog, Semrush, and Surfer SEO.
  • 2+ years working with heatmap tools such as Hotjar or Mouseflow.
  • 2+ years working with using website analytics tools such as Google Analytics.

About Us: Motorola Solutions is an Equal Opportunity Employer. We are proud of our people-first and community-focused culture, empowering every Motorolan to be their most authentic self and to do their best work to deliver on the promise of a safer world.


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