Fashion Retail Marketing Specialist

Há 2 dias


São Paulo, São Paulo, Brasil beBeeMarketing Tempo inteiro R$1.100.000 - R$1.400.000

We are seeking a skilled Digital Marketing Expert to lead our retail media and marketplace efforts.

About the Role

This position involves overseeing the development and execution of strategies that drive product visibility, content, and performance across multiple channels.

Your Responsibilities
  • Drive the planning and execution of Retail Media campaigns, creator (TAP) management, and creation/update of Stores
  • Manage the 3P Go To Market Calendar
  • Communicate performance of channels, platforms, campaigns, creators, etc., through the use of reporting and analysis
  • Oversee the TikTok Shop TAP program in collaboration with the Marketing team
  • Track Performance Marketing 3P Budget Management
About You
  • BS or BA in Marketing, Publicity, Communications, or Publicity and Marketing - or equivalent years of relevant and related experience
  • Minimum 3+ years of experience in fashion brand e-commerce managing retail media/marketplace ads; or agency experience managing retail media/marketplace ads for fashion clients; or experience in retail media platforms, preferably with fashion brands
  • Background knowledge in Affiliates and Influencer Marketing
  • Strong understanding of Marketplace Platforms (MercadoLibre, Amazon, Netshoes, Magalu, Shopee)
  • Highly passionate about digital, digital marketing, people diversity and fashion


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