Strategic Media Buyer

2 semanas atrás

Fortaleza, Ceará, Brasil beBeeDigital Tempo inteiro R$90.000 - R$125.000

Bluelight is a leading software consultancy dedicated to designing and developing innovative technology that enhances users' lives. With a steadfast commitment to delivering exceptional service to our clients, Bluelight excels in its focus on quality and customer satisfaction.

We are looking for someone with a strong media and advertising foundation; well versed in Google Campaign Manager, Meta Ads Manager, LinkedIn Ads, planning, presenting, executing, and optimizing all media strategies.

Our ideal candidate thrives on data and is adept at using it to craft the highest performing campaigns possible.

Media Planning & Strategy
  • Develop comprehensive media plans aligned with client goals and target audiences.
  • Conduct in-depth research and analysis to identify optimal media channels and strategies.
  • Determine budget allocation across channels based on performance and objectives.
  • Stay abreast of emerging digital media trends, technologies, and AI integrations.
  • Advise the New Business teams and Account teams on recommended budgets and media strategies during the pitch process.
Campaign Execution & Management
  • Oversee the execution of paid media campaigns across various platforms (e.g., Google Ads, social media platforms, programmatic display).
  • Manage relationships with external vendors responsible for day-to-day campaign management.
  • Track key performance indicators (KPIs) such as leads, cost per acquisition (CPA), cost per lead (CPL), engagement rates, web traffic, and form fills.
  • Analyze campaign performance data to identify areas for optimization and improvement.
Budget Management
  • Monitor and control media budgets across all channels.
  • Ensure campaigns are delivered within budget and on schedule.
Key Skills & Qualifications
  • At least 3 years of experience in the advertising agency environment.
  • Strong project management skills.
  • Proven experience in digital media planning and buying, with a strong focus on performance marketing.
  • Expertise in tracking and analyzing campaign performance data.
  • Strong analytical and problem-solving skills.
  • Excellent communication and interpersonal skills.
  • Ability to work independently and as part of a team.
  • Proficiency in media planning and buying tools.
Company Benefits
  • Competitive salary and bonuses.
  • Generous paid-time-off policy.
  • Flexible working hours.
  • Work remotely.
  • Continuing education, training, conferences.
  • Company-sponsored coursework, exams, and certifications.

This role offers a unique opportunity to collaborate with modern technologies and work alongside top professionals in the industry.

If you're eager to be part of an exciting and rapidly growing organization, we encourage you to apply.

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