Lead Brand Marketing Strategist
Há 4 dias
As a Senior Marketing Coordinator, you will be responsible for the end-to-end execution of brand marketing campaigns in Brazil. This includes line managing a Brand Marketing Executive based in São Paulo.
- Deliver high-quality end-to-end execution of marketing campaigns across all channels and become a brand guardian for Brazil.
- Work closely with media planning and creative agencies to become an expert on the Brazilian media landscape, including local TV, radio, and digital media channels.
- Collate inputs from around the business to deliver impactful campaigns that achieve cut-through in a highly competitive, regulated market.
- Highly motivated individual with a willingness to learn and understand brand marketing channels in depth.
- Ability to deliver flawless execution against campaign plans at pace.
- Comfortable owning multiple workstreams and projects, working both independently and collaboratively.
- Solid experience in multi-channel marketing, with a creative eye and strong attention to detail.
- Fluency in Business English and Portuguese (ideally Brazilian), both verbal and written — essential.
- Bonus: experience in media planning and buying, and/or knowledge of the Brazilian media landscape (TV, radio, digital).
- Comfortable using insights to make data-driven decisions and optimisations.
- Strong stakeholder management and influencing skills.
- Confident presenting to a broad audience, including senior stakeholders.
- Candidate should have a strong understanding of the Brazilian market.
- Experience in project management and team leadership is a must.
- Familiarity with marketing automation tools is a plus.
- Excellent communication and interpersonal skills are required.
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