
Regional Content Leader
Há 2 dias
We are seeking a skilled content strategist to lead our regional content strategy from planning to execution. This includes managing editorial calendars, optimizing performance across key channels, and ensuring alignment with business goals.
This is a hands-on and strategic role, ideal for someone who combines editorial excellence, technical affinity, and a performance mindset.
Responsibilities:- Own and manage the content calendar for Brazil across blogs, landing pages, partner media, newsletters, and outbound campaigns.
- Develop and maintain a consistent pipeline of high-performing content assets that support the full funnel: awareness, education, and conversion.
- Lead localization and adaptation of content created by other teams, ensuring cultural and technical relevance.
- Collaborate with cross-functional teams to produce BOFU assets such as comparison pages, customer case studies, and playbooks.
- Support ABM and demand generation initiatives with tailored content aligned with target accounts.
- Track and analyze content performance metrics to inform future production and optimization.
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