Livestream Marketing Specialist

Há 6 dias


São Paulo, São Paulo, Brasil beBeeDigitalInfluencer Tempo inteiro
Job Title:

Livestream Influencer Producer Associate

About the Role:

The Livestream Influencer Producer is responsible for managing and producing weekly livestream activities that align with business objectives. This role involves talent management, production planning, execution, and maintenance of good relationships with key opinion leaders (KOLs).

Key Responsibilities Include:

  • Reaching and recruiting livestream talents who have good livestream skills to drive sales or engagement.
  • Ensuring the influencer program is fully operational and processes are running smoothly.
  • Proactively spotting rising stars/new KOLs to actively grow Shopee Live platform.
  • Involve in end-to-end livestream process, scheduling of influencers lives, supporting vouchers creation and arts.
  • Working closely with diverse teams in a fast-paced environment to execute relevant tasks.
  • Keep track with influencers monitoring to prevent potential crisis and act properly to restrain the negative impacts on brand.
  • Track KPI's and communicate results together with Analytics team.
Requirements:

To be successful in this role, you will need:

  • A good network with Influencers/KOLs/Groups/Talents/Club.
  • Project management skills and ability to be creative operationally and strategically.
  • Experience in e-commerce/live streaming/multi-channel network (MCN)/OTT or related industries is a plus.
  • Intermediate/advanced English to work with stakeholders from across the region.


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