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We are seeking a skilled Content Manager to contribute to the success of our top-performing betting websites on the Brazilian market.
This role involves coordinating, producing, and optimizing high-quality content that ranks in Google.
You will be part of an international team working in Rio de Janeiro and São Paulo, catering to various user groups in the sports betting and iGaming field.
Your key objectives include:
- Coordinating content production for multiple websites and creating editorial plans
- Optimizing content for SEO purposes
- Performing keyword studies and developing strategies to address different user groups
- Creating new content based on business priorities and goals
- Managing requests from freelancers/writers, proofreading their work, and providing constructive feedback
- Monitoring KPIs (rankings, traffic, conversion rates)
- Staying up-to-date with legal and competitive changes in the market
- Collaborating with the business development team to secure deals with partners and expand our network
- Ensuring product interfaces are optimized for engagement and user experience
- Providing actionable insights to improve Google rankings and search engine optimization
