Regional Brand Strategist

2 semanas atrás

São Paulo, São Paulo, Brasil beBeeTrade Tempo inteiro R$90.000 - R$150.000

We are seeking a Trade Marketing Analyst for Emerging Brands to play a critical role in advancing our trade marketing agenda in Brazil, with a strategic emphasis on the Northeast region.

This position drives execution across both on and off-premise channels, tailoring brand strategies to the unique dynamics of the Northeast. With rising consumer interest in premium and differentiated whiskey offerings, the region presents a compelling opportunity to build brand equity, drive trial, and accelerate growth.

The ideal candidate will lead through influence and example, fostering strong partnerships that enable agile execution and local relevance. A high level of organization is essential for managing multiple projects simultaneously.

Key responsibilities include:

  • Supporting the trade marketing plan by working closely with a cross-functional team
  • Delivering actionable insights, learnings, and locally relevant ideas that unlock growth in the Brazilian Northeast
  • Leading the implementation of the trade marketing plan in partnership with our sales team and distributor partners
  • Monitoring competitors' activities within the Brazil region and proposing initiatives to protect our brands
  • Supporting and monitoring incentive campaigns with on and off-premise stakeholders

The successful candidate will have a Bachelor's degree in Business Administration, Marketing, or Communication, and 2-3 years of experience in similar sales and marketing or trade marketing positions. Advanced Excel skills and basic marketing knowledge are also essential.

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