Digital Transformation Search Manager
Há 3 dias
We are seeking a skilled Digital Transformation Search Manager to join our Marketing team in Sao Paulo, Brazil. As a key member of our team, you will be responsible for implementing and updating our continuous Search strategy for the subsidiary, aligning with best practices and recommendations from Global and Regional Teams.
Key Responsibilities- Work in partnership with the Regional team and the Marketing/eCommerce team to implement and update the continuous Search strategy for the subsidiary
- Define main keywords to be worked on and develop paid and organic campaigns for Brazil, ensuring alignment with the Search strategy
- Adapt Search guidelines developed during the campaign planning phase to local needs, adjusting identified territories and opportunities across different channels
- Collaborate with the legal team when necessary for specific issues
- Evaluate new opportunities, plan local activations, and special projects to achieve the best possible results
- Collaborate with the Content Manager and the Brand Experience (BEX) team to ensure that product portfolio content is updated and follows Search recommendations and best practices on websites, search campaigns, and within partner e-tailers' sites
To be successful in this role, you will need:
- Bachelor's Degree
- Experience in Digital Marketing, Product or Category Management, and/or eCommerce
- Proficiency in SEO and knowledge in SEM
- Experience in Search planning and activation using appropriate tools
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
We offer a competitive salary of R$ 8,500 per month, based on your experience and qualifications. Additionally, we provide:
- A dynamic and collaborative work environment
- Opportunities for professional growth and development
- A comprehensive benefits package, including health insurance and retirement plan
Colgate-Palmolive Company is a global consumer products company operating in over 200 countries, specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name.
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