Digital Marketing Strategist

2 meses atrás


Brasília, Distrito Federal, Brasil Earthside Farms Tempo inteiro
Job Title: Digital Marketing Specialist

We are seeking a highly skilled Digital Marketing Specialist to join our team at Earthside Farms, a fast-growing snacks brand based in New York City. As a key member of our marketing team, you will be responsible for developing and executing strategies to increase our online presence and community engagement.

Key Responsibilities:
  • Develop and execute social media strategies to increase followers and engagement on Instagram, TikTok, LinkedIn, and Facebook.
  • Implement customer loyalty programs to enhance retention and drive repeat business.
  • Collaborate with external vendors to manage website content and SEO.
  • Deliver weekly reports to executives, presenting strategic ideas and marketing data.
  • Work closely with internal teams to ensure cohesive marketing efforts.
  • Stay up-to-date with industry trends and conduct research to inform marketing strategies.
  • Build and nurture a community around our brand through engaging content and interactions.
  • Launch and manage email and SMS campaigns, maintaining and growing our email and SMS lists.
  • Work with internal and external designers to create engaging content and campaigns.
  • Develop and execute creative campaigns to increase brand awareness.
  • Maintain a monthly marketing calendar to ensure timely execution of activities.
  • Develop strategies to increase website visitors and online sales.
  • Monitor and analyze marketing metrics to measure success and adjust strategies accordingly.
Qualifications:
  • 5-7 years of experience in digital marketing.
  • Proven track record of increasing social media followers and online sales.
  • Experience with snacks brands or direct-to-consumer brands in the United States.
  • Expertise in managing and growing social media platforms, particularly Instagram, TikTok, and Facebook.
  • Strong understanding of SEO and website management.
  • Excellent data analysis skills and ability to present marketing data to executives.
  • Proficiency in launching and managing email and SMS campaigns.
  • Experience with design tools such as Canva and Adobe Suite.
  • Ability to work collaboratively with internal and external teams.
  • Strong communication and organizational skills.
  • Self-motivated and able to work independently with minimal supervision.

We are an equal opportunity employer and celebrate diversity. If you are passionate about digital marketing and have a track record of driving online growth, we would love to hear from you.



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