Digital Marketing Strategist
4 semanas atrás
Trivium Group is a full-service Amazon agency that helps brands scale profitably on Amazon. We fully integrate with your team and become your in-house Amazon team without the price tag. We are built on strong systems, sharp people, and good values.
We are looking for a driven Digital Marketing Strategist to implement Trivium's strategy across all digital channels with an emphasis on social media and email marketing.
The successful candidate will be an excellent communicator, a versatile creative writer, and a team player. You will be an active participant in data collection and analysis to consistently improve the company's social media practices and qualified lead generation over time.
Responsibilities:
- Plan and execute email marketing strategies using HubSpot.
- Develop segmented lists, content calendars, and optimize campaigns.
- Fully own, create and manage all content on Facebook, Instagram, X, LinkedIn, lead magnets, newsletters, email marketing and other social and marketing channels.
- Work with email copywriter to write engaging email copy and collaborate on visually appealing templates within HubSpot.
- Manage lead magnet projects, including guide copywriting/design and landing page funnel/automation.
- Analyze key metrics like open rates and conversion rates to refine strategies.
- Building and executing social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification.
- Managing all posting and coming up with the captions with appropriate hashtags.
- Continuously improving by capturing and analyzing the appropriate social data/metrics, insights, best practices, and emerging trends, and then acting on the information.
- Collaborating with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions.
- Preparing weekly/monthly reports on social media marketing efforts.
Requirements:
- Advanced English level (written and spoken).
- Proven working experience in social media including planning and managing content in a corporate, or agency setting.
- Must have experience with: Social Media (Captions, Keep up with Trends, Create posts & videos, Come up with post ideas), LinkedIn, Email Marketing, Lead Magnets, Landing Pages.
- Experience in email marketing with proven track record.
- Experience using various analytics software.
- Excellent consulting, writing, editing, presentation and communication skills.
- Demonstrable social networking experience and social analytics tools knowledge.
- Adequate knowledge of HubSpot or similar marketing automation software.
- Knowledge of online marketing and thorough understanding of social media management and strategy.
- Multi-tasking and time-management skills, with the ability to prioritize tasks.
- Positive attitude, detail and customer oriented.
- Bachelor's Degree.
Compensation & Benefits:
- Competitive salary.
- Remote work year-round / work from anywhere.
- 25 PTOs per year.
- 9 National Holidays.
- Professional development.
- Continuous growth.
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