Digital Marketing Strategist

Há 2 dias

Brasília, Distrito Federal, Brasil Trivium Group Tempo inteiro
Job Title: Digital Marketing Strategist

Trivium Group is a full-service Amazon agency that helps brands scale profitably on Amazon. We fully integrate with your team and become your in-house Amazon team without the price tag. We are built on strong systems, sharp people, and good values.

We are looking for a driven Digital Marketing Strategist to implement Trivium's strategy across all digital channels with an emphasis on social media and email marketing.

The successful candidate will be an excellent communicator, a versatile creative writer, and a team player. You will be an active participant in data collection and analysis to consistently improve the company's social media practices and qualified lead generation over time.

Responsibilities:

  • Plan and execute email marketing strategies using HubSpot.
  • Develop segmented lists, content calendars, and optimize campaigns.
  • Fully own, create and manage all content on Facebook, Instagram, X, LinkedIn, lead magnets, newsletters, email marketing and other social and marketing channels.
  • Work with email copywriter to write engaging email copy and collaborate on visually appealing templates within HubSpot.
  • Manage lead magnet projects, including guide copywriting/design and landing page funnel/automation.
  • Analyze key metrics like open rates and conversion rates to refine strategies.
  • Building and executing social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification.
  • Managing all posting and coming up with the captions with appropriate hashtags.
  • Continuously improving by capturing and analyzing the appropriate social data/metrics, insights, best practices, and emerging trends, and then acting on the information.
  • Collaborating with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions.
  • Preparing weekly/monthly reports on social media marketing efforts.

Requirements:

  • Advanced English level (written and spoken).
  • Proven working experience in social media including planning and managing content in a corporate, or agency setting.
  • Must have experience with: Social Media (Captions, Keep up with Trends, Create posts & videos, Come up with post ideas), LinkedIn, Email Marketing, Lead Magnets, Landing Pages.
  • Experience in email marketing with proven track record.
  • Experience using various analytics software.
  • Excellent consulting, writing, editing, presentation and communication skills.
  • Demonstrable social networking experience and social analytics tools knowledge.
  • Adequate knowledge of HubSpot or similar marketing automation software.
  • Knowledge of online marketing and thorough understanding of social media management and strategy.
  • Multi-tasking and time-management skills, with the ability to prioritize tasks.
  • Positive attitude, detail and customer oriented.
  • Bachelor's Degree.

Compensation & Benefits:

  • Competitive salary.
  • Remote work year-round / work from anywhere.
  • 25 PTOs per year.
  • 9 National Holidays.
  • Professional development.
  • Continuous growth.

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