Digital Marketing Strategist
4 semanas atrás
We are seeking a skilled Marketing Specialist to contribute to our team's success. The ideal candidate will have a strong background in digital marketing, with a proven track record of driving online growth and engagement.
Key Responsibilities- Social Media Management: Develop and execute strategies to increase social media followers and engagement on various platforms.
- Customer Loyalty: Implement initiatives to enhance customer loyalty and retention.
- Vendor Management: Collaborate with external vendors to manage website content and SEO.
- Reporting: Deliver regular reports to executives, presenting strategic ideas and marketing data.
- Collaboration: Work closely with internal teams to ensure cohesive marketing efforts.
- Trend Analysis: Stay up-to-date with industry trends and conduct research to inform marketing strategies.
- Community Building: Build and nurture a community around the brand through engaging content and interactions.
- Email and SMS Campaigns: Launch and manage email and SMS campaigns, maintaining and growing the email and SMS lists.
- Design Collaboration: Work with internal and external designers, utilizing tools like Canva and Adobe Suite.
- Brand Awareness: Develop and execute creative campaigns to increase brand awareness.
- Marketing Calendar: Maintain a monthly marketing calendar to ensure timely execution of activities.
- Website Traffic and Sales: Develop strategies to increase website visitors and online sales.
- Metrics Tracking: Monitor and analyze marketing metrics to measure success and adjust strategies accordingly.
- 5-7 years of experience in digital marketing.
- Proven track record of increasing social media followers and online sales.
- Experience with snacks brands or direct-to-consumer brands in the United States.
- Expertise in managing and growing social media platforms, particularly Instagram, TikTok, and Facebook.
- Strong understanding of SEO and website management.
- Excellent data analysis skills and ability to present marketing data to executives.
- Proficiency in launching and managing email and SMS campaigns.
- Experience with design tools such as Canva and Adobe Suite.
- Ability to work collaboratively with internal and external teams.
- Strong communication and organizational skills.
- Self-motivated and able to work independently with minimal supervision.
About Earthside Farms
Earthside Farms is a fast-growing snacks brand based in New York City. We are committed to providing our customers with high-quality snack products and are eager to expand our online presence and community engagement.
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