
Market Growth Catalyst
1 dia atrás
The Marketing Specialist in the Latin America Market Development team will support global brand growth, drive demand, and optimize marketing channels.
About the RoleWe are seeking a skilled Marketing Specialist to join our Latin America team. This role will be responsible for supporting the development and execution of marketing strategies across the region.
- Cover Sample Prep and Molecular Biology Business Units for all Latin America
- Prioritize multiple digital marketing schedules and processes to ensure launch dates are met
- Assist marketing team with tactic creation and optimization of messaging, imagery, and target customer segmentation
- Engage with partner teams (Regional and LATAM marketing, Marketing Communications, CRM, Digital, Sales, etc.) to successfully plan and deliver on campaign strategy
- Build analyses and reports on regional campaign results and proactively provide recommendations to optimize activities and assets
- Coordinate events and webinars together with product specialists
To succeed in this role, you will need:
- A bachelor's degree or equivalent experience in the Health, Biological, Life Science field
- Post-graduation in life sciences is a plus
- Proficient English is required
- 2 years of experience in a Lifesciences Marketing role is a differential
- In-depth technical and scientific knowledge to craft, plan and complete system/product development; have expertise in the Molecular, RNA/DNA fields
- A strong ability to adapt to change very quickly, due to the sophisticated projects covered by the Regional Marketing group
- Prioritization and organization skills with an ability to see a task through to completion, despite other project demands
- Persuasive communication across a diverse group of team members and presentation skills, as well as analysis and reporting of results, are required
- Proactive and shows initiative
- Build reports to provide insights on marketing activities
We offer a competitive compensation package, including benefits such as health insurance, retirement savings, and paid time off.
This role also offers opportunities for professional growth and development, including training and education assistance.
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