Pharmaceutical Trade Marketing Professional

Há 7 dias

São Paulo, São Paulo, Brasil beBeeLocal Tempo inteiro R$80.000 - R$150.000
Job Title: Local Marketer

This position focuses on Trade to lead and implement innovative trade marketing strategies that optimize the patient journey in pharmacies, enhancing visibility and commercial performance of established products.

About The Role
  • Drive Trade portfolio strategy on Retail channel.
  • Work with innovation in HCP engagement and patient journey optimization.
  • Deliver sustainable P&L in a competitive and evolving market landscape.
Main Responsibilities:
  • Strategic Planning & Execution: Develop and execute point-of-sale activation programs that elevate the patient experience and drive product visibility and adherence.
  • Create and implement innovative trade marketing strategies to optimize commercial performance of established products portfolio.
  • Analyze market data and consumer behavior to identify growth opportunities and develop channel-specific tactics.
  • Develop and deploy Minimum Viable Products (MVPs) for trade initiatives, allowing for fast implementation, measurement, and optimization.
  • Participate and execute according to the new Go to Market Squad definition.
  • Manage and maintain respective systems.
Cross-Functional Collaboration:
  • Collaborate with cross-functional teams to align marketing, Trade & Revenue Management (TRM), and Finance strategies, ensuring an integrated approach.
  • Partner with key account managers to develop joint business planning and customer development initiatives.
  • Coordinate with point-of-sale and medical detailing teams to implement effective sell-out activities and activation plans.
Communication & Education:
  • Develop communication materials and tools that educate pharmacists. Build and maintain strong relationships with retail pharmacy partners.
Performance Management:
  • Track and analyze KPIs of initiatives, implementing strategic adjustments to maximize results with customers. Ensure discount optimization while enhancing performance.
Key Qualifications:
  • Proven Commercial or Trade Marketing background with experience in pharmaceutical or healthcare industry.
  • Strong analytical skills with advanced proficiency in Excel, Power BI, and PowerPoint.
  • Demonstrated ability to develop and execute successful point-of-sale marketing strategies.
  • Experience in analyzing market data and consumer behavior to drive business decisions.
  • Excellent project management and organizational skills.
  • Strong communication and presentation skills.
  • Negotiation expertise for partnership development and commercial agreements.
Benefits:
  • Take on a pivotal role in driving the established products portfolio and contribute to growth and market leadership.
  • Join a dynamic team of marketing professionals with strong relationships with key pharmacy partners.
  • Lead innovative trade marketing strategies and tactics.
  • Opportunities for growth and career development, including promotions or lateral moves.
Languages:
  • Bilingual proficiency in Portuguese and English is mandatory.

  • Trade Marketing Professional

    2 semanas atrás

    São Paulo, São Paulo, Brasil beBeeTradeMarketing Tempo inteiro R$6.090 - R$8.599

    Job OverviewWe are seeking a skilled Trade Marketing Professional to demonstrate and promote sales of a new brand in the market.Key Responsibilities:Demonstrate and promote sales of a new product or service, highlighting its features and benefits to potential customersUtilize expertise in white goods and brown goods, staying up-to-date with the latest...

  • Pharmaceutical Trade Strategy Lead

    2 semanas atrás

    São Paulo, São Paulo, Brasil beBeeCustomer Tempo inteiro R$59.923 - R$84.489

    Strategic Trade Marketing ManagerWe are seeking a skilled professional to lead and implement innovative trade marketing strategies that optimize the patient journey in pharmacies, enhancing visibility and commercial performance of our portfolio.This unique role offers the opportunity to drive strategy on Retail channel, work with innovation in HCP engagement...

  • Analista Trade Marketing

    4 semanas atrás

    São Paulo, São Paulo, Brasil BEMORE TRADE MARKETING Tempo inteiro

    QUEM SOMOS? Somos Especialistas em Trade Marketing Estratégico. Escalamos a geração de receita nos pontos de vendas Nossa Proposta de VALOR é a nossa EXPERTISE Com mais de 12 anos de experiência no mercado de Trade Marketing preparamos e qualificamos o campo PDV para à gestão das marcas O que você irá fazer no seu dia a dia? - Capturar novas...

  • Senior Strategic Trade Marketing Professional

    1 semana atrás

    São Paulo, São Paulo, Brasil beBeeTradeMarketing Tempo inteiro R$60.000 - R$84.000

    Job Title:Strategic Trade Marketing ManagerJob Overview:This role involves leading and implementing innovative trade marketing strategies that enhance commercial performance of established products in the pharmacy setting.Develop and execute point-of-sale activation programs to elevate the patient experience and drive product visibility and adherence.Design...

  • Strategic Pharmaceutical Sales Professional

    1 semana atrás

    São Paulo, São Paulo, Brasil beBeeOphthalmic Tempo inteiro R$150.000 - R$170.000

    Pharmaceutical Sales Executive OpportunityAs a seasoned sales professional, you will be responsible for driving business growth in the ophthalmic pharmaceutical field. Your expertise in building strong relationships with healthcare professionals and navigating complex regulatory environments will be invaluable assets to our team.Key Responsibilities:Develop...

  • Trade Marketing Specialist

    1 semana atrás

    São Paulo, São Paulo, Brasil beBeeMarketer Tempo inteiro R$90.000 - R$120.000

    About This OpportunityThis role is a challenging position focusing on trade to lead and implement innovative marketing strategies that optimize the patient journey in pharmacies, enhancing visibility and commercial performance of established products.Develop and execute point-of-sale activation programs to elevate the patient experience and drive product...

  • Commercial Marketing Professional

    1 semana atrás

    São Paulo, São Paulo, Brasil beBeeMarketing Tempo inteiro R$63.000 - R$105.000

    Job OpportunityThis is a role focused on driving business growth and market leadership through the development and execution of point-of-sale activation programs.The ideal candidate will have a strong background in Commercial or Trade Marketing, with experience in the pharmaceutical industry. They will possess excellent analytical skills, as well as project...

  • Gerente de Trade Maketing

    Há 23 horas

    São Paulo, São Paulo, Brasil BEMORE TRADE MARKETING Tempo inteiro R$80.000 - R$120.000 por ano

    DESCRIÇÃOEstamos em busca de um Gerente de Trade Marketing para se juntar à nossa equipe dinâmica e em constante crescimento. Se você é apaixonado por estratégias de trade marketing, análise de dados e tem habilidades avançadas em Excel, Involves, BI e Trade, essa pode ser a oportunidade perfeita para você.Como Gerente de Trade Marketing, você...

  • Marketing Trade Strategist

    Há 5 dias

    São Paulo, São Paulo, Brasil beBeeTrade Tempo inteiro R$50.000 - R$70.000

    About Our Trade Marketing RoleWe are seeking a skilled professional to drive innovative trade marketing strategies and optimize the patient journey in pharmacies. This role involves leading and implementing effective trade marketing programs that enhance visibility and commercial performance of our established products.

  • coordenador de trade marketing

    2 semanas atrás

    São Paulo, São Paulo, Brasil Soul Trade Marketing Tempo inteiro R$6.000 - R$12.000 por ano

    A Soul Trade Marketing está em busca de um profissional para atuar como COORDENADOR DE OPERAÇÕES. Venha fazer parte do nosso time Esta oportunidade fará toda a diferença na construção da sua carreira. Em nossa empresa, cuidamos com carinho de toda a jornada do colaborador, tornando única a experiência de ser um SOULERAs atribuições e atividades do...