
Digital Ecommerce Marketing Strategist
2 semanas atrás
We help direct-to-consumer ecommerce businesses expand holistically, focusing on attracting and engaging their ideal target audience.
You will manage large ad budgets across Meta and Google for US-based ecommerce brands. Your primary responsibility will be to oversee the execution of ad campaigns, monitor return on ad spend (ROAS), ad budgets, revenue, and core key performance indicators (KPIs) to optimize campaigns and achieve desired results. Additionally, you will create high-quality performance marketing reports to display analytics, results, and next steps.
The ideal candidate will have prior experience working with Facebook & Google Ads management for ecommerce brands and be proficient in scaling ad budgets. You must also possess strong communication skills and be able to provide top-notch results for our clients.
- Manage the Meta, Google, and/or TikTok ad accounts of US-based ecommerce brands
- Run ad campaigns across Meta, Google, and TikTok
- Monitor ROAS, ad budgets, revenue, and core KPIs to optimize campaigns and achieve the desired results for our clients
- Develop profitable creative testing campaigns and identify trends to effectively communicate with the client what is working and what we should focus on creating more of
- Create detailed performance marketing reports for the accounts you are managing to accurately display the analytics, results, and next steps
- Strategize ways to enhance the overall marketing strategy for our brands to increase effectiveness
- Bachelor's degree in Marketing or a related field OR 3-4 years of work experience OR alternative education experience (mentors or courses)
- Prior experience working for an ecommerce brand or advertising agency is highly recommended
- Must be proficient in Facebook & Google Ads management for ecommerce brands
- Must be skilled in scaling ad budgets
- Strong communication, conceptual thinking, and a passion to consistently deliver exceptional results for our clients
- An autonomous worker with analytical capabilities
- A portfolio of work, results, or case studies
- Experience with internal collaboration tools such as Monday.com, Google Drive, Zoom, and Slack for team meetings and to support other team members with technical requests
We encourage confidence in expressing your opinion and pushing back when necessary.
Note: We value professionalism, integrity, and a commitment to excellence in all aspects of your work.
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