
Chief Customer Experience Architect
Há 5 dias
We are seeking a strategic professional to lead our data strategy, driving a compliant and optimized customer experience. The ideal candidate will configure our Customer Data Platform (CDP) to drive business and compliance user cases, support applications, and collaborate with web analytics and tag management systems product owners.
Key Responsibilities:- Lead data strategy for driving a compliant and optimized customer experience
- Configure CDP to drive business and compliance user cases
- Support applications and collaborate with web analytics and tag management systems product owners
- Collaborate with cross-functional teams to leverage customer data for personalized marketing campaigns and customer journey optimization
- Ensure data privacy and compliance with relevant regulations by developing and maintaining a robust data governance framework
- Bachelor's degree or higher in Marketing, Business, Economics, or a related field
- Solid experience in Digital Analytics, Customer Data Platforms, and/or tag management
- Fluent in English with effective communication skills
- Master's degree in Marketing, Business, Economics, Analytics, or a related field
- Experience working in a highly matrixed organization
- Strong hands-on experience with Tealium Audience Stream CDP
- Working knowledge of Securiti.ai Consent Management Platform
- Knowledge of data privacy laws and regulations
- Hands-on experience with AI/ML applications
- Working knowledge of Data Clean Room (DCR) technologies
- JavaScript, CSS, and HTML background
- Familiarity with APIs and data feeds to connect and retrieve data across platforms
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