Global Marketing Strategist

2 semanas atrás


São Paulo, São Paulo, Brasil beBeePromotion Tempo inteiro
Job Opportunity

We are seeking a professional to take on the role of Advanced Specialist in Overseas Market Promotion.

Key Responsibilities:

  • Lead Channel Expansion: Develop and implement strategies for guiding business regions/overseas branches to set goals and expansion paths for channel expansion and store upgrades.
  • Lead Terminal Improvement: Manage brand display and terminal image management of retail stores to ensure compliance with brand standards, plan and optimize in-store product displays to enhance brand exposure and sales conversion rate at the terminal.
  • Collaborate with Business Units (BU) to formulate product packaging strategies and ensure consistency of strategies in Latin America.
  • Be responsible for pre-sales product training for overseas branches, including but not limited to product selling-point knowledge, competitor benchmarking, and sales skills.

Qualifications:

  • A bachelor's degree or above is required. Majors related to marketing, international trade, business administration, etc. are preferred.
  • More than 3 years of experience in trade marketing, channel marketing, or market promotion is required. Experience in the household appliance industry is preferred.
  • Relevant overseas experience is required. A basic command of English is necessary, and a basic knowledge of Spanish or Portuguese is also required.

Benefits:

Mid-Senior level position, full-time employment, and opportunities for career growth and development.

Industry:

Appliances, Electrical, and Electronics Manufacturing.

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