Measurement Solutions Manager

Há 2 dias

São Paulo, São Paulo, Brasil TikTok Tempo inteiro
About the Team

TikTok's Marketing Science Measurement team is responsible for interpreting the performance of advertising on our platform. We work closely with advertisers to optimize their activity and build meaningful connections that drive behavior change. Our team is seeking highly-driven, empathetic individuals who can help build our Marketing Sciences discipline in a fast-growth environment.

About the Role

We are looking for a full-time Measurement Partner Manager to partner with our top clients and agencies to measure the effectiveness of their investment with our platform. This role will also partner with key cross-functional teams such as sales, measurement product, and business marketing to ensure that clients and agencies have best-in-class support.

Responsibilities:
  • Grow and develop a high-performing measurement team.
  • Design and implement measurement strategies that demonstrate how clients and agencies can improve business outcomes.
  • Focus on strategic consulting together with revenue and product teams to help drive and implement learning agendas for agencies and clients.
  • Develop and scale programs to address advertisers' measurement needs, promoting the adoption of measurement methodologies, products, and approaches.
  • Manage client and agency feedback to ensure their voice is reflected with our product and partnerships teams.
  • Build senior business partnerships with strategic customers and internal cross-functional teams.
  • Work with product and partnership teams to help prioritize the right partnerships for the region.
  • Collaborate with research and marketing leads to develop narratives that showcase market opportunities.
  • Partner with LATAM leadership to provide ongoing Measurement POV to our relevant clients and regional teams.
Requirements:
  • We're looking for a senior professional with extensive experience in digital advertising, large marketing-related organizations, or measurement suppliers, with recent responsibilities in people management, media analytics, operational discipline, and team development.
  • Relevant bachelor's degree in a business or analytical field.
  • Strong client-facing skills, with a track record of successfully driving the adoption of new products or research methodologies.
  • A track record of building analytical practices and teams with clear examples of operational discipline.
  • Expertise in advertising measurement methods and technologies.
  • Strong decision-making abilities, consistently delivering quality and providing clear guidance.
  • Ability to thrive in a fast-paced environment with excellent time-management and prioritization skills.
  • Excellent presentation, verbal, and written communication skills and fluency in Portuguese and English is essential.
Preferred Qualifications:
  • At least 4 years of experience managing teams.
  • Expertise in performance attribution measurement.
  • Familiarity with regional industry groups and measurement initiatives is a plus.

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