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Boost Your Career as a Mobile Growth Specialist
3 semanas atrás
We're a mobile growth consultancy working with leading apps like Adobe, Headspace, and LEGO. Our mission is to become industry leaders.
Job Overview:
As an ASO-focused Growth Manager, you'll work on app presences with millions of users, identifying areas for improvement, and communicating results. You'll drive forward individual ASO client projects, devising methods and strategies to ensure future success.
Responsibilities:
- Manage client accounts and lead ASO projects for diverse apps across multiple markets and languages, supporting key clients globally.
- Execute campaigns based on strategies by Senior Consultants and Growth Leads.
- Run experiments and A/B tests for optimal client results.
- Brief designers and translators on creative experiments and app store asset localization.
- Conduct check-ins with clients, guiding through methods and ASO thought-process.
- Monitor and report on keyword rankings, install rate, and experiment effectiveness.
- Devise ASO methods and strategies for client success and competitive edge.
- Continuously build expertise in ASO and related areas by staying up-to-date with latest tools, technologies, and best practices.
- Produce content and articles for our knowledge base and publication.
Requirements:
- 2+ years experience in mobile marketing with an app publisher, tool agency, or similar.
- At least 1-year experience in ASO.
- Proven track record of being data-driven, and experience analyzing data with Excel, Google Sheets, etc.
- Excellent communication and presentation skills.
- Team player attitude, great in giving and receiving feedback as well as sharing knowledge.
- Strong project management skills.
- Excellent knowledge of core mobile marketing methods and terminology.
- Excellent verbal and written English language skills.
- Flexible, adaptable, and driven - open to participating in a friendly but fast-paced environment.
Nice to Have:
- Apple search ads experience.
- Experience with conversion topics and experimentation is a big plus.
