Geo Web Strategist

Há 6 dias


São Paulo, São Paulo, Brasil IBM Tempo inteiro
Job Title: Geo Web Strategist

About the Role

We are seeking a highly skilled Geo Web Strategist to join our team at IBM. As a Geo Web Strategist, you will be responsible for delivering exceptional web experiences that engage local audiences and accelerate growth across the Americas.

Your Key Responsibilities

  • Collaborate with cross-functional teams to land, personalize, and optimize integrated web strategies that engage local target audiences and ensure business objectives are strategically aligned.
  • Develop and execute tactics that optimize traffic, increase relevancy, and empower faster time to value.
  • Take the initiative to relentlessly test and optimize local web experiences using data, research, and experimentation.
  • Set baseline performance metrics, track, and report KPIs, providing regular updates to stakeholders.
  • Be well-versed in a broad set of digital tools across web and analytics.

Requirements

  • Bachelor's degree or equivalent experience.
  • Solid experience as a Web Strategist or agency equivalent.
  • Hands-on experience in Adobe Experience Manager Sites, Adobe Target, Adobe Analytics.
  • Ability to work in a team environment, collaborating with cross-functional teams.
  • Creative problem-solving skills.
  • Strong project management and communication skills.

Preferred Qualifications

  • Masters in marketing, advertising, or design.
  • Solid years of experience as a Web Strategist or agency equivalent.
  • Ideally a native Canadian French speaker with proficiency in Portuguese and/or LATAM Spanish.

About IBM

IBM is a leading technology and consulting company that is committed to creating a diverse environment and is proud to be an equal-opportunity employer. We believe that through the application of intelligence, reason, and science, we can improve business, society, and the human condition.

Location Statement

For additional information about location requirements, please discuss with the recruiter following submission of your application.


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