Vice President, Brand Strategist

Há 4 dias


São Paulo, São Paulo, Brasil Edelman Tempo inteiro
Sr. Vice-President, Brand Strategy

Edelman is a trusted advisor to businesses and organizations seeking to build and grow their brands. Our culture is built around three core values: boldness, empathy, and curiosity. We believe that diversity, equity, inclusion, and belonging (DEIB) are essential to our success and that of our clients. We are committed to creating an inclusive and respectful work environment that fosters trust, collaboration, and belonging.

About this role

The Sr. Vice-President, Brand Strategy will lead the development and implementation of bold and innovative brand strategies that drive business results. This role requires a strong understanding of consumer behavior, market trends, and the competitive landscape. The ideal candidate will have a track record of delivering high-impact campaigns that meet or exceed business objectives.

Responsibilities
  1. Develop and execute comprehensive brand strategies that drive business results.
  2. Lead cross-functional teams to develop and deliver creative concepts and ideas.
  3. BUILD strong relationships with clients and stakeholders to understand their business objectives and develop tailored brand strategies.
  4. Drive strategic initiatives and drive growth within the consumer goods sector and brand management.
  5. Develop and implement comprehensive brand plans that align with business objectives.
  6. Maintain a deep understanding of consumer behavior, market trends, and the competitive landscape.
Requirements
  • Strong experience in brand strategy, marketing, and consumer goods.
  • Proven track record of delivering high-impact campaigns that meet or exceed business objectives.
  • Strong understanding of consumer behavior, market trends, and the competitive landscape.
  • Excellent communication and project management skills.
  • Ability to work collaboratively with cross-functional teams.

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