Strategic Creative Director

1 dia atrás

Tocantins, Brasil beBeeCreativeLeader Tempo inteiro R$99.632 - R$131.420

The role of a creative lead is pivotal in shaping the vision and strategy of our campaigns.

About Purpose

Purpose is a revolutionary and rapidly growing social business with deep expertise in creating and scaling movements that have significant social impact. Our mission is to create and launch new ventures and organizations in areas where we can make the most difference, deploying our experience as movement creators to consult leading corporations, foundations, and non-profits, helping them integrate purpose and participation into their core activities.

Job Description

This role will be split into two distinct projects. One project involves creating a campaign for a philanthropic foundation, while the other focuses on branding and messaging refresh for a nonprofit. As a creative lead, you will be responsible for all copywriting deliverables, from ideation to execution.

Key Responsibilities:
  • Develop and execute a comprehensive copywriting strategy for a 3-4 page campaign landing page
  • Collaborate with cross-functional teams to ensure cohesive storytelling and brand alignment
  • Provide creative direction for campaign production, ensuring all assets align with the strategic vision and messaging framework
  • Lead the development of illustrative campaign assets, including social media posts, OOH mockups, and video concepts/storyboards
Requirements

To succeed in this role, you must possess exceptional creative leadership skills, with experience in advertising, marketing, or branding. A skilled copywriter with a portfolio showcasing multi-channel campaign work is essential. You should also be adept at working in fast-paced environments with evolving priorities, ensuring timely delivery of high-quality results.

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