Chief Marketing Officer – Brand and Growth

Há 5 dias

São Paulo, São Paulo, Brasil beBeeMarketing Tempo inteiro R$90.000 - R$120.000
About the Opportunity

We are establishing a bold marketing initiative in Brazil, backed by one of the world's largest tech platforms. We're seeking an exceptional marketing leader to shape our brand from the ground up.

As a senior director of brand and marketing, you will oversee all brand, creative, and integrated marketing efforts for the organization, with direct access to the CEO and global leadership team. You'll define our brand voice, increase awareness, drive adoption, and build trust with users and the market.

Key Responsibilities:

  • Develop and execute a comprehensive brand and marketing strategy for Brazil.
  • Define our brand positioning, visual identity, tone of voice, and creative guidelines.
  • Lead and grow a team across brand, campaigns, CRM, social.
  • Launch multi-channel campaigns that combine ATL, BTL, digital, social, and in-app media.
  • Localize global strategies while deeply embedding cultural relevance and user insight.
  • Collaborate cross-functionally with Product, Ops, PR/Comms, among other teams.
  • Manage agency partnerships, creative approvals, and marketing budget.
  • Measure brand performance, awareness, user engagement, and retention.
About Your Experience:

We seek a seasoned brand and marketing leader (10–15+ years), ideally with experience launching or scaling consumer platforms or marketplaces in Brazil.

  • Proven track record leading brand teams, agencies, and integrated campaigns.
  • Comfortable in fast-paced, ambiguous, high-growth environments.
  • Deep understanding of the Brazilian consumer and media landscape.
  • Experience working in startups, tech, or O2O platforms is highly preferred.
  • Exceptional communicator in Portuguese and English.

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