Senior Director of Marketing and Strategy

Há 2 dias

São Paulo, São Paulo, Brasil beBeeLeadership Tempo inteiro R$250.000 - R$380.000
Director of Strategy & Product Management

We are seeking a visionary and results-driven leader to fill the role of Director of Strategy & Product Management for the Latin America region. This is a high-impact executive position responsible for shaping the long-term strategic direction, driving profitable growth, and building a world-class product and marketing organization.

Key Responsibilities:
  • Develop and execute annual refreshes of the 5-year strategic plan for LATAM, translating regional business goals into actionable annual plans.
  • Lead business development initiatives, including identifying and negotiating with potential channel partners, leading complex alliances, and managing all activities related to mergers, acquisitions, and divestitures.
  • Conduct comprehensive financial analysis of prospective business ventures and develop integration plans for new acquisitions.
  • Gather market intelligence and Voice of Customer (VOC) feedback to inform global product teams and local strategy.
  • Align with global product organizations to define and manage a winning portfolio of products and services for the LATAM market.
  • Identify and advocate for local product needs, including language variants, certifications, and specific feature sets.
  • Oversee regional product launch processes, creating compelling communication plans and collaborating with global teams on go-to-market strategies and forecasts.
  • Drive regional portfolio lifecycle management, coordinating phase-in/phase-out plans with R&D and Supply Chain to optimize the SKU portfolio.
  • Design and implement channel structures and management programs capable of delivering regional business objectives.
  • Develop deep understandings of customer drivers within each channel to create specific offerings, marketing programs, and pricing strategies.
  • Own regional pricing strategies, managing price lists, systems, and increases to achieve gross margin targets while monitoring competitive intelligence.
  • Support regional marketing execution and brand management, working with global marketing to customize campaigns for local needs.
  • Drive demand generation initiatives by promoting new offerings and partnering with Sales to develop playbooks for target vertical markets.
  • Lead commercial excellence efforts, improving the effectiveness and deployment of sales resources and managing key performance indicators (KPIs).
Requirements:
  • Bachelor's degree in Business, Marketing, Economics, or an Engineering discipline.
  • 10+ years of leadership experience in Marketing, Strategy, Product Management, or Business Development within leading B2B organizations in LATAM.
  • A proven track record of defining and executing successful go-to-market plans in complex, multinational B2B environments.
  • Demonstrated ability to operate effectively across diverse international markets with strong cultural awareness.
  • Outstanding leadership and communication skills with the capacity to work in a matrixed, multidimensional organization and influence global stakeholders.
  • Strong financial and business acumen, with core competencies in strategic marketing (market research, customer segmentation, strategic pricing).

We offer a dynamic work environment that fosters collaboration and professional growth. If you are a motivated and results-driven professional looking for a new challenge, please apply today.

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