Effective Market Communications Strategist

1 semana atrás

São Paulo, São Paulo, Brasil beBeeCommunications Tempo inteiro R$66.046 - R$104.369
Marketing and Awareness Analyst Role

This role involves collaborating with the organization's communication strategy at the market-level in LATAM to optimize awareness and growth. The successful candidate will be responsible for developing and executing local market communications strategy in coordination with the global brand and communications strategy.

Key Responsibilities:
  • Developing and executing local market communications strategy in coordination with the global brand and communications strategy.
  • Overseeing communications measurement for the local market, including share of voice against the competition and total reach.
  • Supporting localization and execution of local public relations, analyst relations for the market.
  • Working with social operations to develop local social media strategy and ensure governance.
  • Coordinating with brand marketing to execute local brand advertising programs.
  • Promoting content created from the global team and at the same time building more local use cases and success stories for regional and global usage.
  • Implementing new logo acquisition programs across the market in collaboration with the global demand execution team, aligned to the market priorities and new business growth targets.
  • Ensuring campaign implementation adheres to organizational guidelines and best practices.
  • Working closely with lead development representatives to drive top of the funnel pipeline contribution for the LATAM market.
  • Compiling regular reports on web and campaign performance and work to optimize effectiveness to improve return on investments.
Required Skills and Qualifications:
  • Proficiency in Portuguese, Spanish, and English - Advanced.
  • Digital-native, skilled in campaign planning, activation, and optimization.
  • 2-5 years of experience in marketing, PR, demand generation, social media, and communications.
  • Highly adaptable and capable of critical thinking.
  • Ability to work under tight deadlines with strong attention to detail.
  • Strong analytical and organizational skills.
  • Excellent written and verbal communication skills.
  • Ability to work effectively and collaborate in a team environment.
Benefits:

AVEVA is an Equal Opportunity Employer. We are committed to being an exemplary employer with an inclusive culture, developing a workplace environment where all our employees are treated with dignity and respect. We value diversity and the expertise that people from different backgrounds bring to our business.

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