Content Vertical Lead

Há 5 dias

Sao Paulo, Brasil TikTok Tempo inteiro

**About TikTok**:
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity, celebrate individuality and bring people together. TikTok has global offices including Los Angeles, New York, São Paulo, Mexico City, London, Paris, Berlin, Dubai, Mumbai, Singapore, Jakarta, Seoul and Tokyo.

**Why Join Us**:
At TikTok, our people are humble, intelligent, compassionate and creative. We create to inspire - for you, for us, and for more than 1 billion users on our platform. We lead with curiosity and aim for the highest, never shying away from taking calculated risks and embracing ambiguity as it comes. Here, the opportunities are limitless for those who dare to pursue bold ideas that exist just beyond the boundary of possibility. Join us and make impact happen with a career at TikTok.

**About the team**:
TikTok's Content Vertical team sits within our Operations teams whose goal is to understand and champion the needs of our creators and communities and build a strong and trusted global brand that celebrates the diversity and creativity of our users & our platform. Our team vision is to amplify the power of our global community and to drive innovation that serves and connects our unique audiences, wherever they are.
The Content Vertical team is focused on delivering key strategic insights, managing local partners and creators and driving core initiatives to develop our diverse content ecosystem and to ensure the success of our creator communities and key partners across core pillars of Music, Entertainment, Sports, Gaming and Lifestyle & EDU.

**Responsibilities**:

- Develop a comprehensive localized strategy to drive creator development and growth pipeline for Sports & Gaming vertical, with a focus on PGC/PUGC (top creators, publishers)
- Work with global vertical team in resource management, as well as rollout out of content vertical strategies adapting local insights
- Work with Local Head of Ops to define unique content verticals to suit local market needs
- Lead local content partnership teams to acquire, onboard and foster strong relationships with content partners
- Track, analyze and drive to optimize the performance of local content partners
- 10+ Years of relevant industry experience in content operations or development and content partnerships.
- Bachelor’s Degree or equivalent practical experience
- Experience in influencer marketing, media, familiar with local culture and Internet development trends
- In-depth domain knowledge and about Sports & Gaming.
- Existing relationships with both a network of top content creators/ influencers, and content partners to lead them towards partnership
- Strong Organization skills to engage multiple teams in alignment and workflow

**Diversity & Inclusion Statement**:
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

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