Channel Marketing Manager

**Build your future with Sovos.**

If you are looking for an opportunity where career-minded professionals can achieve success while bringing their best and whole selves to work each day, Sovos may be the company you have been looking for. Employees at Sovos operate on the leading edge of digital technology while working to improve lives and the communities in which we live and work. When we say Solve Tax for Good, we mean For Good in every sense of the word. Our organizational commitment is to provide a place where employees can thrive and progress in their careers while having the support behind them that only a global company can offer.

Sound like this might be the opportunity you have been looking for?

It’s not about what you have done somewhere else, it’s all about what you are capable of doing here.

**The Work You’ll Do**:
The Channel Marketing Manager is responsible for planning, organizing and executing programs that generate new prospects and advance existing opportunities for the sales team in the region. The field marketing manager will act as a liaison between marketing and inside, alliances and field sales teams as well as central demand function for the region, working with the greater Sovos demand function to execute effective programs.

The Channel Marketing Manager will assist in the development of marketing plans for the region, consisting of multi-touch, multi-dimensional programs including both inbound and outbound tactics and manage vendor contracts and relationships.

**_More specifically, you will:_**

Develop and implement pipeline acceleration programs in conjunction with sales channels
Research, choose, design and manage live events to be included as tactics in the overall marketing mix and ensure there is a cohesive strategy before, during and after the event to increase engagement and response rates
Interact with business channels to determine their enablement needs and work with product marketing to develop tools, programs in a box, training and content
Predict, measure, analyze and report on the impact of channel programs
Proactively engage with channel sales teams to coordinate, communicate and optimize the impact of marketing activities
Evaluate, select and manage vendors that contribute to the local demand creation programs, including venues and event services, digital marketing agencies, designers and copywriters.
Communicate and educate the business channels team on new and planned marketing campaigns, including global, regional and local programs
Create relationship process with business channels in order to increase pipeline generation and sales conversion
Execute all necessary campaigns, including online and in-person events, to support the sales channel in generating pipeline and new business.
Follow up and manage the opportunity generation process with the business channels.

**What We Need From You**:
Seven or more years in B2B marketing
Three or more years of channel marketing leadership experience
Proven experience working with sales channel teams and supporting programs to increase awareness and sales; real-world experience in sales-driven marketing, particularly pipeline management, is highly desirable
Ability to demonstrate a track record of success in all major areas of responsibility
Highly motivated individual who thrives in a fast-paced team environment and is readily adaptable to market changes and organizational requirements
Ability in analytical management and experience in interpreting numbers into strategies
Ability to consistently produce results on time and within budget
Ability to align tactical plans with strategies
Experience in inbound marketing strategy/execution

**What Does Sovos Offer You?**
- The tools to grow your career both personally and professionally:_
- Mentoring Programs
- Management Bootcamps and Development Trainings
- Yearly performance reviews where compensation and performance are assessed and rewarded generously
- Clear paths for growth within our roles (but we know that career development can be like a spider web, not a ladder - we give you the tools to move outside of your career as well)

Sovos is an equal opportunity employer committed to providing an environment that celebrates diversity and where equal employment opportunities are available to all applicants and employees. We do not discriminate against race, color, religions, national origin, age, sex, marital status, physical or mental disability, veteran status, gender identity, sexual orientation, or any other characteristic provided by law. At Sovos, all employees are encouraged to bring their whole selves to work.

**Company Background