
Marketing Manager Brazil
1 semana atrás
**About BlaBlaCar**
BlaBlaCar is the world’s leading carpooling platform, created with one dream in mind: leveraging technology to fill the millions of empty seats on the road. We offer long
- and short-distance carpooling as well as a bus marketplace, with the mission to become the go-to marketplace for shared road mobility.
Today, our community counts over 100 million travelers in 22 countries, creating a smarter, friendlier and carbon-saving transport network. Every year, our community saves 1.6 million tons of CO2e by sharing the road, equivalent to the CO2 emissions generated by Paris traffic in a year. But it doesn’t stop here - our team of 250+ engineers is developing innovative algorithms to further unlock the potential of shared travel and multiply its impact.
We’re looking for people to join our journey - people who care, who are driven by impact and innovation, and who want to thrive in a fast-paced entrepreneurial environment. We offer a flexible workplace where we count on each other to take initiative. So join the ride - we can’t wait to see where it takes you.
*
Your Mission*
We are looking for a Marketing Manager to join the Marketing team. The team contributes to the marketing strategy per business model, audience and country.
Your scope as a Marketing Manager is the following with the support of teams based in Brazil or in Paris:
1. Contribute in delivering a coherent marketing strategy for Brazil market on passengers and drivers acquisition for carpool and bus marketplace by bringing structured local insights. Concretely, it means working along with the Head of Brazil on quarterly strategy and marketing plans with Paid Channels & Strategy team
2. Execute the marketing campaigns for Brazil on:
- Local ad hoc campaigns, owned channels & media strategy
- Local campaigns with ATL
- Local editorial calendar & campaigns (CRM, SoMe )
- Local partners including acquisition, retention & other
**Your Responsibilities**
- Setting up and running marketing campaigns
- Collecting, formatting and analyzing marketing KPIs to measure performance
- Sharing best practices with other marketing teams, both local and central
- Participating in the development of new projects locally
**Your Qualifications**
- You have ~5 years of experience with marketing planning/execution, managing owned channels, agencies and delivering campaigns/projects in time, while optimizing budget
- You have media expertise (off and on)
- You have strong negotiation skills for different types of partnerships (acquisition, retention and brand), and with other external stakeholders (agencies, freelancers, etc)
- You have growth hacking knowledge
- You have excellent communication skills and enjoy sharing and learning from others
- You are organized, results-driven, and are able to work autonomously, under short deadlines and prioritizing in a changing environment
- You are fluent in English and Portuguese. Spanish is a strong plus.**What we have to offer**
- An international environment: 45 nationalities across 6 countries: Brazil, France, Poland, Russia, Spain, and Ukraine.
- ️ A flexible workplace: with our hybrid remote setup and family-friendly policies, we are masters of our own schedules and work-life balance, no questions asked.
- A culture of sharing: 360 onboarding weeks, weekly team-all BlaBlaTalks to learn about what other teams are up to, Q&A sessions with our leadership, shared company KPIs, ‘Fail, Learn, Succeed’ moments where we destigmatize and share moments of failure with others.
- Innovation: Coding Nights to pitch ideas outside our roadmap and make dev’ dreams come true, weekly Product & Tech Demos and blogs to share engineering stories, access to top conferences across Europe.
- Impact: building a product that has a real impact on society and the environment, and sharing an office culture that prioritizes low-waste and eco-friendly practices.
- People-first: wind down from work at our weekly breakfasts and afterworks, or show off your talent at our annual BlaBlaShow.
- Shared company principles that guide us in our everyday decision-making and bring us closer to our goal. Find out more about our BlaBlaPrinciples.
**Your Future Benefits**
- Tailor-made remote policy: from 2 days per week to full remote* (to be discussed with the Talent Acquisition Manager during the first call).
- A fair and competitive salary package
- Employee Stock Ownership plan
- Holidays: 30 days per year
- Relocation package and visa sponsorship to welcome you wherever you are currently based
- Parental policy
- Health plan, including dental & life insurance
- Access to Gympass
- Trainings and career development programs
- Free carpooling & bus-rides wherever whenever
*
- Full remote = Work from anywhere in Brazil_
**Interested in joining the ride? Here’s what your hiring journey will look like**
- a 45-min video-call with one of our Talent Acquisition Managers to get to know you, understand your career expectations
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