WC & BIO Regional Marketing Director Surgery LATAM

2 semanas atrás

São Paulo, São Paulo, Brasil Johnson & Johnson Innovative Medicine Tempo inteiro R$120.000 - R$240.000 por ano

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at

Job Function:

Marketing

Job Sub Function:

Multi-Family Marketing

Job Category:

People Leader

All Job Posting Locations:

Bogotá, Distrito Capital, Colombia, Mexico City, Mexico, São Paulo, Brazil

Job Description:

In this role you will be able to advise and coordinate critical processes related to business planning, marketing plans, portfolio management and development, market research, new product launches, communications and public relations plans, business performance tracking, and multi-channel marketing for key platforms and specialties for the Ethicon franchise in Latin America.

Key Responsibilities:

- Is responsible and owner of the annual strategic plan of his/her area of responsibility and ensures tactical deployment across de region.

- Influences, ensures but it and works closely with local leaders to develop and activate the platform/specialty strategy in the different clusters of the region.

- Responsible for LATAM Targeting, Segmentation and Pricing strategies for each product in the platform/specialty, and conducting Market Research to validate

- Works closely with Originating Companies (OC); providing recommendations and input to for the development of platform/ specialty marketing strategy considering the region market needs and ensuring full alignment from global to local

- Represent LATAM region market requirements at the OC in Platform Leadership Teams (PLTs).

- Leads new product/ programs launches into the region exercising LEX (Launch Excellence).

- -Responsible for gathering and analyzing market intelligence reports and providing strategic feedback to the organization.

- Responsible for building Strategic Plan forecast

- -Drive cross-market communication and learning to ensure best practices and competitive insight are shared across markets.

- -Accountable for Sales and P&L (GP, Opex, MNI, SNI) attainment for the respective platform/specialties.

- Participates in the design of sales incentive scheme to ensure alignment to the established marketing strategy

- Responsible for executing new standards of Marketing Excellence in the organization

- Responsible for developing marketing collateral and support materials aligned to above strategies.

- Design of organization under his/her responsibility to meet enterprise objectives.

- Responsibility for coaching and mentoring of direct reports, while driving a strong talent agenda and bench strength.

- Develops and ensures adherence to the annual budget

Qualifications Education:

-University / Bachelor's Degree or equivalent, MBA degree preferred.

-Season leader with 10 or more years of leadership experience in a combination of Sales and Marketing Management roles with a demonstrated track record of achieving business results in challenging business environments.

-Previous experience in Medtech business is required, and in Surgery business preferred

- Marketing acumen and demonstrated ability to shape development of marketing strategy

- Previous experience in Regional Roles preferred

-Fluency in English and Spanish (or Portuguese)

-30 – 50% travel

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