Modality Manager, LATAM: Surgery

Job Description SummaryThe Modality Manager for Surgery LATAM is responsible for driving commercial success across the region by developing and executing a cohesive sales and marketing strategy for the Surgery portfolio. This role leads a cross-functional team, manages key customer relationships, and ensures alignment with international modality and zone strategies to achieve growth in orders, revenue, and margin.Job Description

GE HealthCare is a leading global medical technology and digital solutions innovator with over 100 years of healthcare industry experience and around 50,000 employees globally.

We enable clinicians to make faster, more informed decisions through intelligent devices, data analytics, applications, and services, supported by our Edison intelligence platform. We operate at the center of an ecosystem working toward precision health -digitizing healthcare, helping drive productivity and improving outcomes for patients, providers, health systems and researchers around the world.

What you'll do:Sales & Financial Performance

• Own and deliver quarterly and annual targets for orders, revenue, and margin.
• Lead sales forecasting and execution in alignment with LCT and Zone strategies.
• Define and implement the Surgery modality portfolio strategy, including pricing, positioning, and configuration.
• Ensure rigorous use of CRM tools (e.g., SFDC) for pipeline visibility and accurate forecasting.

Customer & Market Engagement

• Build and maintain strong, long-term relationships with key healthcare stakeholders across LATAM.
• Analyze market dynamics, competition, and customer needs to inform strategy and identify growth opportunities.
• Act as the voice of the customer, providing feedback to international marketing and product teams.
• Lead product positioning and differentiation efforts, ensuring alignment with customer value propositions.

Team Leadership & Development

• Lead, coach, and develop a high-performing team of Sales Specialists, Clinical Application Specialists, and Marketing professionals.
• Foster a culture of collaboration, simplification, and continuous improvement.
• Set clear priorities for customer targeting, product demonstrations, and site visits.
• Drive performance management and employee engagement through regular feedback and recognition.

Marketing & Strategic Execution

• Collaborate with International Modality teams to define and execute marketing strategies, campaigns, and events.
• Monitor and report on market trends, share, and pricing to support strategic decisions.
• Ensure effective communication of marketing initiatives to the sales force and other stakeholders.

Operational Excellence

• Ensure compliance with all applicable quality, regulatory, and EHS standards.
• Coordinate tender responses and documentation in collaboration with Account Managers.
• Maintain a robust quality system and contribute to a safe working environment.

What you need to have:

• 10+ years of experience in MedTech sales or marketing, preferably in radiology, imaging, or surgical environments.
• Proven leadership experience managing cross-functional teams across diverse geographies.
• Strong strategic thinking, negotiation, and commercial acumen.
• Technical understanding of surgical workflows and operating room environments; clinical knowledge is a plus.
• Excellent communication, presentation, and interpersonal skills.
• Fluent in English and Spanish or Portuguese; additional languages are a plus.
• Willingness to travel across the LATAM region.
• Experience working in both direct and indirect market environments, with the ability to adapt strategies accordingly.

GE HealthCare is an Equal Opportunity Employer where inclusion matters.  Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.

We expect all employees to live and breathe our behaviors: to act with humility and build trust; lead with transparency; deliver with focus, and drive ownership – always with unyielding integrity.

Our total rewards are designed to unlock your ambition by giving you the boost and flexibility you need to turn your ideas into world-changing realities. Our salary and benefits are everything you'd expect from an organization with global strength and scale, and you'll be surrounded by career opportunities in a culture that fosters care, collaboration, and support.

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Additional Information

Relocation Assistance Provided: No

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