Marketing Analyst

Bring more to life.

Are you ready to accelerate your potential and make a real difference within life sciences, diagnostics and biotechnology?

At Cytiva, one of Danaher's 15+ operating companies, our work saves lives—and we're all united by a shared commitment to innovate for tangible impact.

You'll thrive in a culture of belonging where you and your unique viewpoint matter. And by harnessing Danaher's system of continuous improvement, you help turn ideas into impact – innovating at the speed of life.

Working at Cytiva means being at the forefront of providing new solutions to transform human health. Our incredible customers undertake life-saving activities ranging from fundamental biological research to developing innovative vaccines, new medicines, and cell and gene therapies.

At Cytiva you will be able to continuously improve yourself and us – working on challenges that truly matter with people that care for each other, our customers, and their patients. Take your next step to an altogether life-changing career.

Learn about the Danaher Business System which makes everything possible.

The Marketing Analyst is responsible for supporting the daily operations of the LATAM Regional Marketing team, ensuring the effective execution of strategic initiatives across Latin America. This role will focus on indirect sales channels and specific product lines such as Discovery Medical and Bioprocess Filtration, contributing to brand consistency, campaign performance, and distributor engagement. The analyst will collaborate closely with internal teams and external agencies, acting as a key liaison between regional and global stakeholders.

This position reports to the Sr Manager, LATAM Regional Marketing and is part of the LATAM Marketing team located in São Paulo. This will be an on-site role (minimum 3 days/week).

What you will do:

• Execute marketing strategies for indirect sales channels, including distributor engagement, brand compliance, and campaign activation.
• Manage digital marketing initiatives across LATAM, including paid media, email marketing, landing pages, and social media, in collaboration with external agencies.
• Support the planning and execution of internal and external events, such as congresses and corporate meetings, ensuring alignment with strategic goals.
• Monitor and report on key performance indicators (KPIs), including funnel addition, MQLs, campaign engagement, and distributor performance.
• Collaborate cross-functionally with Commercial, Services, Product, and Global Marketing teams to ensure strategic alignment and operational efficiency.

Who you are:

• Bachelor's degree in Marketing, Communications, Publicity, Administration or Healthcare/Life Sciences related fields.
• Fluent in Portuguese and English; Spanish is a strong plus.
• Solid understanding of strategic marketing planning and execution, especially for indirect channels.
• Experience with event planning and execution, including congresses and corporate events.
• Knowledge of digital marketing tools and concepts (SEM, SEO, email marketing, social media).

Travel, Motor Vehicle Record & Physical/Environment Requirements:

• Ability to travel across Brazil and internationally to other countries in Latin America to support congresses, distributor events, and internal meetings.
• Estimated travel: ~25% of the time.

It would be a plus if you also possess previous experience in:

• Working with CRM platforms such as Salesforce, Marketo, or similar tools.
• Managing external agencies and coordinating multilingual campaigns (in Portuguese and Spanish).
• Experience in the healthcare, life sciences, or biopharma sectors.

Cytiva, a Danaher operating company, offers a broad array of comprehensive, competitive benefit programs that add value to our lives. Whether it's a health care program or paid time off, our programs contribute to life beyond the job. Check out our benefits at Danaher Benefits Info.

Join our winning team today. Together, we'll accelerate the real-life impact of tomorrow's science and technology. We partner with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life.

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