On-line Customer Mktg Specialist

Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way.

The Role

Our team is looking for a dynamic On-line Customer Mktg Specialist with a passion for driving impactful communication strategies across both online and offline channels. This role will play a pivotal part in coordinating key visuals for communication that resonate within eTail and Retail environments while supporting product launches and growing sales through optimized execution.

You will help plan the assets and information required for marketing our products and campaigns across all channels including our own sites, retail/etail partners, and data feeds that provide content for marketing and advertising opportunities. The specialist will also help drive improvements in content localizations and optimizations.

The Specialist has a particular focus on initiatives that leverage marketing technologies to enhance performance across sales regions. This includes, but is not limited to managing global Search Engine Optimization (SEO), Conversion Rate Optimization (CRO), and email marketing.

You will be the central point of coordination for developing, implementing, and maintaining best-in-class communication assets that amplify Logitech's presence across key partners and selling platforms.

The key to this role is figuring out how we balance content creation for our wide variety of products with a consistent experience for our customers regardless of where they engage with our brands and products.

This is a great opportunity to gather experience from a senior and experienced multi-functional team and see the impact of your contribution.

Your Contribution

Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. These are the behaviors we are looking for. In this role you will:

Coordinate Visual Content Creation:

• Act as the primary contact for communication visuals across etail (online platforms) and retail (brick-and-mortar stores).
• Ensure consistency in brand messaging and visual representation across all channels in alignment with company's standards.

Launch Excellence:

• Coordinate eMerchandising for key customers across NPIs and active product categories. You focus on operational excellence but also recommend what needs to be done to fine-tune processes.
• Coordinate with regional Project, Etail and Category managers to build an optimized GTM and ePOS toolkit for every new product introduction
• Secure availability and implementation of content and assets, covering basic content (ATF images, text) as well as rich BTF content (syndicated and manual pages)
• Set up new products with etailers, ensuring that products are launched on time with best-in-class content
• Update brands stores with new content
• Develop recommendations on how to improve our NPI process

Content Optimization:

• Continuously refine product pages and offline assets to maximize impact across top etail platforms and retail locations.
• Audit and optimize SEO content for digital channels while driving brand recognition.
• Analyze and measure the effectiveness of visual communication assets across etail, providing recommendations for improvement.
• Execute change requests from Marketing & Category team and Key Account Managers
• Get in touch with customers directly in order to set up, maintain, and improve product pages content
• Improve SEO: auditing and adding keywords, rewording text (titles, bullet points)

Cross-Functional Collaboration:

• Collaborate closely with regional market teams, category managers, content strategists, and analytics specialists to execute a holistic GTM strategy.
• Work with external partners, retailers, and agencies to ensure consistent execution and impactful representation online and offline.
• Engage key account teams and customer marketing teams directly to tailor visual communication tools to various selling environments.

Brand Protection & Process Optimization:

• Partner with internal teams to prevent brand violations and proactively flag concerns regarding asset misuse.
• Identify opportunities to refine GTM processes, enhancing efficiency and effectiveness in delivering communication visuals.

Key Qualifications:

We are looking for the following qualifications and skills:

• Great collaboration skills, pro-activity and ownership
• Excellent time management & ability to manage multiple projects, attention to detail and strong operational discipline
• Possess outstanding written and verbal communications skills.
• Articulate, intelligent, and credible individual, who is a self-starter and keen to make a difference in a growing business with existing clients.
• Proficiency in Word, Excel, and PowerPoint.
• Languages: Fluent Portuguese and English is a must, any other major language is a plus: Spanish
• Travel: The role may require occasional travel for customer meeting

Ideally, you also have previous experience and/or skills in the following areas:

• Digital Marketing & eCommerce
• Working with larger organizations and with various stakeholders
• Working with retailers and/or online marketplaces : omnichannel, pure players
• Managed PIM; CMS; CRM

Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house.

Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don't meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you

We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can't wait to tell you more about them being that there are too many to list here and they vary based on location.

All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.

If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at for assistance and we will get back to you as soon as possible.